06/03/2026
How Bruce Politano built a 7,000-client business on lender referrals alone π€
- Go to the lender, not the realtor
- Lead with value before you ask for anything
- Flip the script so they sell themselves to you
- Do the first two clients free to remove all friction
- Use organic referrals to open your next lender relationship
One strategy. Zero ad spend. A multimillion-dollar business. ππ₯πͺ