Gardner Design

08/13/2026

Bill Gardner sat down with Jenny Venn for The SHOUT to talk about his recent bestselling release, The LogoLounge Guide to Iconic Branding.

Together, Bill and Jenny dive into the thinking behind writing Iconic Branding, what Wichita's brand actually is, the delicate practice of rebranding, and the philosophy that drives our work here at Gardner Design.

Read the full interview: https://www.shoutwichita.com/bill-gardner-the-logolounge-guide-to-iconic-branding/

A new book by the founder of Gardner Design and LogoLounge is a road map for graphic designers.

08/03/2026

Congratulations to Bill! Our fearless leader and creative director has been recognized in the Wichita Business Journal's Power 50, the annual list honoring the 50 most influential and impactful business leaders in the region.

For decades, his work at the helm of Gardner Design has helped shape brands across our region and beyond. This one is well earned, and we are proud to work alongside him every day. Congratulations, Bill!

07/31/2026

Talking Shop on The Chop Up with Lincoln Design Co!

Earlier this summer, Bill and Adam headed to Portland to sit down with Dan Janssen and the whole Lincoln Design Co. crew for Episode 81 of The Chop Up podcast. 🎙️

The conversation spanned a wide range of topics: the story behind our iconic branding work, Bill’s beginnings in the industry, and a good bit of actual magic along the way.

Big thanks to the Lincoln Design Co. team for the hospitality, the curiosity, and for giving Bill and Adam a seat at the table. 🎉

Read more about their trip and catch the full episode on our website. Link in bio.

06/30/2026

“Rex didn’t have words until he was four and a half years old. So when language finally came, we paid close attention to everything that captured his interest.
One of his very first loves was the alphabet. That grew into an appreciation for fonts, practicing penmanship, and eventually a fascination with logo design and how iconic brands have evolved over time. So when we came across Iconic Branding, we knew Rex would absolutely devour it. A heartfelt thank you to .gardner.design and for sending this treasure our way. This is one of those books that will be well loved and revisited for years.” -

05/26/2026

Introducing the Iconic Branding Party People

The faces, friends, clients, coworkers, collaborators, and creative community that made the Iconic Branding launch party one unforgettable night.

To everyone who came out to celebrate with us, thank you. Your support, partnership, and trust in Gardner Design to help craft and steward your brands means more than you know.

These are the people who made the night iconic. 💫

See the recap of the night here along with the full set of photos. https://gardnerdesign.com/news/event-recap-iconic-branding-release

05/26/2026

An evening of iconic branding, design insight, and celebration.

Join us Thursday, May 28 at 6:00 pm at Watermark Books & Café as Bill Gardner celebrates the launch of his new book, The LogoLounge Guide to Iconic Branding.

As the founder of Gardner Design and LogoLounge, Bill has spent decades studying the evolution of branding and logo design. During this special author event, he’ll share perspectives on visual identities, emerging trends, and the future of branding in a rapidly changing world.

Whether you’re a designer, marketer, business leader, or simply someone who loves great brands, we’d love to see you there.

Please RSVP through the Watermark Books event link provided.
https://watermarkbooks.com/event/2026-05-28/author-event-bill-gardner

05/20/2026

Join us at Watermark Books & Café on Thursday, May 28 at 6:00 pm as we celebrate the launch of Iconic Branding with author and Gardner Design founder Bill Gardner.

Bill will share insights from decades of branding and trend forecasting, exploring what makes logos and visual identities stand the test of time, and where branding is headed next.

We’d love to see our clients, friends, creatives, and community there for this special evening.

Please RSVP through the Watermark Books event link provided as seating is limited.

https://watermarkbooks.com/event/2026-05-28/author-event-bill-gardner

05/18/2026

To celebrate the release of Iconic Branding, we transformed the Gardner Design office into a night filled with music, magic, incredible food, and even better company.
Friends, clients, collaborators, and fellow creatives packed our space from top to bottom to celebrate Bill Gardner and the launch of his newest book, The LogoLounge Guide to Iconic Branding, a culmination of decades of trend forecasting, strategic thinking, and design expertise.
Thank you to everyone who joined us and continues to support the work, relationships, and creative community that make moments like this possible.
See more from the celebration at the link in our bio or our website.

https://gardnerdesign.com/news/event-recap-iconic-branding-release

05/18/2026

Congrats to our own Tyler Frisbee for being named the 1st place winner in Logo Wave 20! 🌊🏆
Tyler’s creativity, craftsmanship, and downright mad design skills continue to impress us every day. We’re proud to see his work recognized on an international stage. Well deserved, Tyler!

04/24/2026

Our Toni Gaston was recognized as one of Wichita’s Woman in Business by the and anyone who has had the pleasure of working with her understands why. Dedicated, hard-working, with an excellent eye for design, Toni is at the heart of Gardner Design and the one to keep us all on track and moving forward. We are incredibly proud of her accomplishments!