07/24/2026
I used to think a strong brand just meant a pretty logo.
Nine years and a lot of client brands later, I've learned it's never just the logo. It's whether everything, your colors, your fonts, your words, your website, actually feels like the same person.
Most of the brands I get asked to fix aren't bad. They're just disconnected. A logo that doesn't match the website. Colors that shift from post to post. A tone that sounds like five different people wrote it.
If you've ever looked at your own brand and felt like something's a little off but you couldn't name what, this one's for you.
I put together the 5 things I check first, plus how to test and fix each one yourself, in a free guide. Grab it here:
freeguidemytrudesign.subscribepage.io