EverTrue

05/29/2026

Ever feel like your inbox is doing more work than your actual fundraising strategy? 😅

Between donor emails, follow-ups, and event outreach, a lot of time gets spent sending… instead of actually building relationships.

We’ve been working on something to change that inside Signal by EverTrue.

Something that helps teams set up outreach once, keep it running, and still stay personal at scale.

More soon 👀

05/27/2026

Turns out, stewardship works a little differently when students are the ones telling the story 🙌

The University of North Dakota built a student-powered stewardship playbook that proves authentic beats polished almost every time.

Across multiple campaigns, they saw open rates as high as 82.6%, click rates over 32%, and donors watching nearly entire thank-you videos, all with a team of just three people making it happen.

From candid scholarship reactions to personalized stewardship for major donors, UND is showing what happens when stewardship starts feeling more human.

Because donor connection isn’t built through another generic email. It’s built through moments people actually remember.

Read the full blog 👉

See 6 real campaigns from UND's stewardship team — with open rates, click rates, and the student video strategies behind every result.

05/26/2026

What a great week at Bloomerang's GiveCon! 👋

A few packed sessions, a lot of great conversations, and plenty of fundraising ideas we’re still thinking about 👀

We loved connecting with so many people throughout the event, hearing how teams are rethinking donor engagement, and sharing some of the new innovations EverTrue is working on that we’re really excited about.

Big thanks to everyone who stopped by Matt Cowell’s session and to those who visited our booth to connect with the team!

Next stop: Virtuous User Summit. See you soon! 😆

05/20/2026

What a week at the Big 12 Development Conference!

One thing we keep hearing: fundraising works best when insight leads to real connection. There have been so many thoughtful discussions around helping donors feel known, and turning that into relationships that inspire generosity.

We’ve loved spending the week with so many incredible professionals and hearing how teams are thinking about the future of fundraising.

Big thanks to everyone who has stopped by to say hello to Scott Rosenkrans, Kate Verret, and Kristin Kent, and to those who joined our speaking sessions alongside the University of Central Florida.

Looking forward to one more great day of conversations and connection 👋

05/15/2026

The real implementation challenge usually isn’t the technology... 👀

It’s getting teams aligned, building momentum, and turning new workflows into everyday habits that actually help fundraisers move relationships forward.

Our new guide breaks down a practical 120-day roadmap for implementing Signal, based on real success stories including the University of Arkansas.

Inside, you’ll find milestones, workflow tips, team alignment strategies, and real examples to help your team move faster, stay connected, and build stronger donor relationships that lead to lasting impact.

Download the guide now 👇 Link in comments!

05/14/2026

There’s still a gap between donor insight and meaningful engagement in fundraising 👀

We’re at The Woodmark Summit this week connecting with teams focused on closing that gap and building stronger relationships that lead to lasting impact.

You’ll find Scott Rosenkrans, Amy Weinberg, and Elisabeth Walker there and they’d love to say hello 👋

If you’re attending, let’s connect!

05/12/2026

Student thank-you videos might just be the stewardship secret more teams should be talking about 👀

In this webinar, the University of North Dakota is sharing how a team of three built a scalable, student-powered stewardship program using personalized video.

You’ll get a behind-the-scenes look at their workflows, campaign examples, and lessons learned—from Giving Day follow-up to scholarship stewardship and more.

Join Jenn Lukens, Chad O'Shea, and Darby Harcourt on May 20 at 2 PM ET for practical ideas you can actually put into action, even without a large team.

Registration link is in the comments 👇

05/08/2026

AI can help identify grateful patient prospects. But turning those insights into meaningful philanthropy? That takes people, process, and partnership.

In our upcoming webinar, in partnership with Accordant, we’re bringing together Erin Stitzel, Debbie Ferguson, and Scott Rosenkrans as they dive into what happens when AI, strong data practices, and clinician engagement strategies actually work together.

We’ll explore how health care fundraising teams are moving from reactive outreach to smarter, more connected grateful patient programs, with practical ideas you can take back to your own team right away.

If you’ve been thinking about how AI fits into health care philanthropy without losing the human side of fundraising, this session is for you.

📅 May 19th at 2 PM ET.

Registration link is in the comments 👇

05/05/2026

Audit season has a way of turning “we’re on track” into “we need that report right now” 😅

For many finance teams, the challenge isn’t effort, it’s volume. Reports, reconciliations, spending policies, and documentation all piling up at once.

In this live session with Jessica West (Aprio Advisory Group), Aaron Dotson, and Richard Westerfield, we’ll show how teams are getting ahead of audit season by automating endowment accounting.

That includes managing spending rules, tracking fund activity (including underwater funds), and generating audit-ready reports before the scramble starts.

You’ll also get a live walkthrough of Balance by EverTrue in action.

👉 Save your spot now! https://hubs.la/Q04fkVTj0

05/01/2026

We spent a lot of time last week talking about predictive, generative, and agentic AI in Scott Rosenkrans’ webinar.

And somewhere between the definitions and examples, one thing became really clear: most teams don’t lack AI content… they lack clarity on how to make it work together.

That’s exactly what The HUMAN Framework is for.

It’s a 90-day guide built to help teams move from curiosity to consistency—with the structure, alignment, and support needed to make AI adoption actually stick.

👉 Download it here:

FREE GUIDE: The HUMAN Framework: AI Adoption Workplan for Nonprofit Organizations Most AI initiatives don’t fail because of the tech—they fail because people aren’t set up to succeed. Without clear direction, leadership modeling, and team-wide support, even the best tools fall flat. The HUMAN ...