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Response Labs Inc.

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Baltimore, MD
Response Labs Inc.

Relentlessly Curious. An innovative Team of eager problem solvers passionate about connecting people and brands. No “B” team here.

Our experts bring years of CRM & Loyalty marketing experience to your business for one reason:
to Make Every Message Matter The driving purpose for all we do at Response Labs is: Make Every Message Matter. It is what we strive to achieve everyday for our Clients by helping them forge more meaningful relationships with their customers through digital CRM & loyalty marketing.

05/28/2026

Our team had an incredible time in Orlando this month at the Loyalty360 Expo! 🌴 Between panel discussions, client conversations, and product demos, one thing became abundantly clear: modern loyalty is no longer just about points and discounts.

In today's market, the brands winning are the ones connecting strategy, operations, customer experience, and data ex*****on into one cohesive, enterprise-wide system. Loyalty can't sit in a marketing silo, it has to be driven by every interaction a customer has with your brand! 🤝

We've broken down our biggest takeaways from the event, including how to prove your program's value to the C-suite and why experience matters more than ever during economic uncertainty.

Read the full recap on our blog https://www.responselabs.com/2026/05/key-takeaways-from-our-time-at-loyalty360-expo/

05/27/2026

Celebrating David 🎉

David brings a rare combination of technical depth and strategic thinking to our team—helping turn complex marketing challenges into scalable, high-performing solutions.

From architecting CRM systems to leading integrations and automation, his work plays a critical role in how we deliver smarter, more connected experiences for our clients.

We’re grateful for his expertise, curiosity, and the thoughtful approach he brings to everything he does.

Here’s to all the impact so far—and what’s ahead!

05/26/2026

AI is changing your inbox 📩

Gmail, Apple Mail, and Outlook can now summarize emails for users—sometimes before they even open them.
That means your message might be reduced to just a few lines.

So what works?
✔ Clear structure
✔ Strong opening copy
✔ Less reliance on image-only emails

We broke it all down here: https://www.responselabs.com/2026/05/ai-email-summaries-marketing-impact/

05/22/2026

Loyalty360 Expo recap ✈️✨

Last week, Andy + Lauren headed to Orlando to connect with loyalty, CRM, and CX leaders from across the industry.

Biggest takeaway?�
Loyalty today is about WAY more than points + discounts.

The brands winning customer loyalty are:�
✔ Delivering better experiences�
✔ Using data more intelligently�
✔ Aligning strategy + ex*****on�
✔ Moving faster with insights
And yes… AI was everywhere 👀

Check out our full recap and key takeaways https://www.responselabs.com/2026/05/key-takeaways-from-our-time-at-loyalty360-expo/

05/16/2026

🎉🎂 Happy Birthday, Lexy!

A Peloton enthusiast, sports fan, puzzle solver, and someone who would absolutely choose teleportation to make traveling even easier—Lexy brings both energy and focus to everything she does.

Whether she’s diving into campaign performance or building smarter media strategies, she leads with curiosity, precision, and a true customer-first mindset.

Hope your day is filled with good energy, a little relaxation, and maybe a new place to explore (no teleportation required… yet). Happy Birthday! 🎂✨

05/14/2026

🎉 Happy Birthday, David!

A drummer of 25+ years, a board game enthusiast, and someone who very honestly chose teleportation as his superpower for efficiency’s sake, David brings both skill and personality to everything he does.

Whether he’s architecting complex systems or helping teams navigate technical challenges, he does it with thoughtfulness, precision, and a calm, steady approach.

Wishing you a day filled with great tunes, a winning board game, and plenty of time to relax. Cheers, David! 🎂🎶

05/13/2026

At Loyalty360 ’s Loyalty Expo?

Our Director of Strategy and Data, Andy Locke, takes the stage at 10:10am for a discussion on Customer Loyalty Today.

Stop by our booth after and come say hi!

05/12/2026

Two campaigns. Two incredible client partnerships. Two Hermes Creative Awards ✨

We’re excited to celebrate these wins alongside our amazing partners at Floor Coverings International and Playa Bowls.

🏆 Gold: Floor Coverings International’s Pet Friendly Flooring Campaign
🏆 Platinum: Playa Bowls’ National Açaí Day Campaign

From strategy and media to creative and production, these campaigns came to life through true cross-functional collaboration and clients willing to push ideas forward with us.

05/10/2026

Happy Mother’s Day to all the incredible moms out there! 💐

Today, we are celebrating the women who inspire us, support us, and keep everything running behind the scenes. Whether you are a new mom navigating the early days, a seasoned pro with a busy household, or a mother figure who always steps up to care for others, we see you, and we appreciate everything you do.

This Mother’s Day, we asked the incredible moms on our team to share their favorite parts of motherhood, and how they make the magic happen everyday.

05/08/2026

Heading to Loyalty360’s Loyalty Expo next week?

Let’s connect! Stop by our booth to chat, pick up a copy of our Loyalty Playbook, and meet our team.

Our very own Andy Locke will be part of the Customer Loyalty Today breakout session talking all things marketing strategy, personalization based on data and how to move beyond points.

Drop us a note if you’ll be there.

05/07/2026

We’re proud to share that Response Labs has been recognized with two Award of Excellence honors at the 2026 Communicator Awards celebrating the collaborative work with Floor Coverings International on their Pet Friendly Campaign:

🏆 Integrated Campaign for Marketing Effectiveness
🏆 Contests & Promotions for Online Advertising & Marketing

This campaign reflect what we do best: pairing data, creativity, and operational excellence to deliver work that resonates with real people. These wins are a testament to the trust of our clients, the passion of our cross-functional teams, and the power of collaboration in bringing smart ideas to life.

Check out the full case study here: https://www.responselabs.com/case-study-fci-dog-days/

Address

3600 O'Donnell Street , Suite 500
Baltimore, MD
21224

Opening Hours

Monday	8am - 6pm
Tuesday	8am - 6pm
Wednesday	8am - 6pm
Thursday	8am - 6pm
Friday	8am - 6pm

Website

http://www.ResponseLabs.com/

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