10/13/2026
“One of the hardest parts for me has always been trusting the flower math,” Vanessa explains.
“Before EveryStem, I would panic buy extra flowers and greenery on the day of the wedding and end up with far too many leftovers. Using EveryStem has changed that completely. I only wish I had started using it sooner. I truly can’t imagine my workflow without it now!”
Let’s talk real numbers, because sometimes seeing it in black and white is the wake-up call we need.
Say you over-order by just 10% on every event. Doesn’t sound like much, right?
But let’s see what that looks like over time.
Average wedding flower cost: $2,000 in wholesale product
Over-ordering by 10%: $200 in extra stems per event.
If you work 20 weddings per year: $4,000 in unnecessary flower costs.
That’s $4,000 that could have been profit. Or new equipment. Or a much-needed vacation.
Instead, it’s sitting in funky water (or your trash can).
And that’s just the flower cost. When you factor in the time spent processing and managing those extra stems, the real cost is even higher.
Over-ordering might feel like playing it safe, but as someone who’s worked with hundreds of florists, I know from experience that it’s one of the biggest profit killers in our industry.
The florists who consistently hit high profit margins? They’re not the ones buying extra “just in case.” They’re the ones who know exactly how many stems they need and order accordingly.
So how do you stop over-ordering without risking running short? It starts with flower recipes. Not vague Pinterest-inspired ideas or mental notes. Actual recipes with real stem counts, broken down by variety or function.
I share my exact process in this blog post!
https://www.everystem.com/blog/stop-over-ordering-how-to-calculate-exact-flower-quantities-for-weddings-and-events
Vanessa’s got it down pat, you ready to join her?
Screenshot the link and go snag the details on the EveryStem blog!
