04/09/2026
Eight months. Nine people. One room in Falun.
On Tuesday we opened the doors at Magasinet, turned the lights down, and
showed a film nobody outside the team had seen. When the lights came back
up, ANVL was on the big screen, bubbles floated around and we went live.
We have spent the whole year building an AI system that creates a company's
entire content. Websites, presentations, sales material, social posts.
Not from templates, but from the company's own material. And with every
piece of data stored in Sweden and the EU.
Most AI tools are at their best on day one and get worse every month
after, because they never learn anything about you. We built the opposite.
There is an idea that tech companies have to be built in Stockholm.
We think that idea costs Dalarna more than it costs Stockholm.
To our team, thank you. To everyone who showed up on Tuesday and made
the room feel the way it did, thank you!
And to Felicia Hult, who stand on scene with me, blasting it, on her own birthday
— you're something else. Happy birthday, and thank you!
ANVL is live. We are starting with a limited number of customer places.
https://app.anvl.work/register