08/09/2026
Eatmeal – Just Heat & Eat
Eatmeal came to us with a clear goal — to make everyday meals exciting for students and young people who are always on the move. The challenge was to break the “boring healthy food” image and create something that feels fresh, fun, and desirable.
At Codot Design Studio, we shaped the brand from scratch, starting with brand thinking, visual identity, and a flexible packaging system for their healthy ready-to-eat range.
The brand draws inspiration from the Explorer mindset — curious, confident, and authentic. Bright colours, friendly typography, and an Eatmeal-inspired icon come together to create a look that feels modern, energetic, and proudly Indian.
Each pack is designed to stand out on shelves while staying connected across all variants, clearly highlighting freshness, flavour, and the ease of just heat and eat.
In the end, it was all about making healthy eating feel exciting again. 🌾✨
Creative design by Codot Design Studio
Director – Ekta Agarwal
FoodBranding ReadyToEat
ModernIndianBrand DesignStudio BrandIdentityDesign CreativeStudio
CodotDesignStudio MadeInIndia StartupBranding
VisualIdentity PackagingSystem FoodPackagingDesign
( Eatmeal branding, ready-to-eat food brand, healthy premixes, Gen Z food brand, Indian FMCG branding, packaging design studio, brand identity design, modern food packaging, student-focused food brand, shelf-impact packaging, bold colour palette)