28/08/2026
We’ve just finished a full rebuild for DM Communications in Morley. TV aerials. 29 years in the game. Run by Dean, who answers his own phone.
Here’s what we found on day one.
His contact form was broken.
Not slow. Not clunky. Broken. Enquiries had been going nowhere for years — and nobody knew. Not Dean, not us, until we tested it.
That’s the part nobody talks about. A lovely-looking website can quietly lose you work for years and never say a word.
So we didn’t build him a brochure. We built him a lead generation machine.
What went in:
→ 33 pages written around what customers actually type. Not “signal degradation” — “why does my telly keep pixelating”.
→ Every claim checked against a document. Insurance, accreditations, guarantees — anything we couldn’t evidence came off the site. The rules changed in 2024 and the regulator can now fine businesses directly for this. Most trades sites are sitting on it and don’t know.
→ Four ways to reach him — mobile, landline, WhatsApp, form — with a call bar pinned to the bottom of every phone screen. Nobody hunts for a number.
→ Enquiries hit his inbox in seconds and are stored the instant they arrive. A lead cannot be lost.
→ The site tests itself. Every morning a robot runs a live enquiry through the system end to end. Every night it re-checks every enquiry it holds and flags anything not confirmed delivered — and keeps flagging until someone acts. If it ever breaks, we know before Dean does.
→ Every old link redirected. Years of Google history preserved instead of binned — most rebuilds throw that away and wonder why rankings tank.
→ 15 real customer reviews published word for word, spelling and all. Editing one is against the law now.
→ Google Business Profile verified, categorised, photographed. For a local trade, that’s worth more than the website.
Dean’s over the moon with it.
And it’ll pay for itself in no time. A couple of jobs off the back of it and everything after that is pure profit.
Most agencies hand over a site and vanish. We hand over something that watches itself and tells us the moment it breaks — because the only thing worse than no website is one you think is working.
We don’t build websites. We build lead generation machines.
See it live 👉 https://dmcommunications.co.uk
Need an aerial sorting in Morley? Dean’s your man — 07766 404343.
If your website has never once made your phone ring, that isn’t a design problem. It’s a machine problem.
Message the page and we’ll take a look at yours.
TV aerials, satellite and communal systems across Morley, Leeds and West Yorkshire. Established 1997. Free call-out and free advice.