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AdTech Innovation Hub. We create vibrant startup ecosystems and innovation labs for AdTech & MarTech projects.

04/09/2026

We are Gold winners at the 2026 Brandon Hall Group HCM Excellence Awards! 🏆

AdTech Holding and its flagship advertising platform, PropellerAds, have been recognized in the Best Business Strategy category, within the Future of Work program area, for the program "AdTech Holding Becomes Strategy-First Organization," developed with the support of business strategy consultancy SOTA (sotapeople.com).

Every submission is evaluated by an independent panel of Brandon Hall Group analysts, industry experts and experienced practitioners against the same published criteria: business need, program design, innovation, adoption and organizational impact.

A big thank you to our teams and to SOTA for helping bring the strategy-first approach to life. 👏

Read the announcement: https://loom.ly/MMLHgbk

03/09/2026

What do digital advertising and payments have in common? More fraud patterns than you'd think. 👀

We teamed up with our partners at Nuvei to compare notes. In advertising, fraud shows up early — bots, cloaking, fake identities, fraudulent leads. Nuvei sees what happens next on the payment side, and the overlap is bigger than most people assume.

In our new joint article, we break down what both sides are seeing, how fraud gets detected today, and where the two systems still don't talk to each other.

🔍 Read the full piece 👉 https://loom.ly/OImSfyc

26/08/2026

“Yeah, you’re absolutely right 💀”
Annoying? We think so too.

Asked our AI expert why agents keep doing this — and how to fix it.

20/08/2026

Big cybersecurity conversations are coming to Nicosia this September. 👀

ADEX, part of AdTech Holding, is sponsoring the 6th Cyber Security Conference by IMH on September 15.

And we’ll be represented on stage too: Farukh Rakhimov, Head of Financial Compliance Group & GDPR Officer at AdTech Holding, is joining the panel “NIS2: From Directive to Executive Accountability” to discuss what NIS2 means for companies in practice, from executive responsibility and governance to actually being ready when an incident happens.

Catch the panel if you're attending, and see you there! 👋

19/08/2026

This is how we celebrated 15 years of AdTech Holding. 🥂✨
Want to join the party next year? 👀

We’ve got a few seats open. Think interesting projects, hybrid work opportunities, health insurance, lunch at the office, modern offices, and plenty of perks to make work life a little nicer.

Check out our current openings and see if one has your name on it 👉 https://adtechholding.bamboohr.com/careers

18/08/2026

We are Great Place to Work Certified™ for the 4th consecutive year! 😎

Not the kind of thing you get by accident. It takes people who show up, solve problems, and make this place feel like home.

What keeps earning us this recognition:
🌱 Room to grow with real projects, real ownership, and real trust
🤝 People who have your back, not just your Slack messages
🎯 Ambition that doesn't cost you your evenings and weekends

To everyone on the team: this badge is yours! Thank you for making our company a place worth showing up for, again and again.

10/08/2026

The 15th Anniversary of AdTech Holding only comes once! 🥳

This year, we celebrated our birthday in a truly special way — gathering in Georgia with team members from around the world for hundreds of activities (okay, maybe not that many… but it definitely felt like it 😄). From a padel tournament and a pool party to workshops, games, karaoke, plenty of delicious cocktails, and more amazing food than we could count.

It was truly unforgettable and we wouldn’t have had it any other way! Thank you to everyone who made this milestone so special. And who knows.. maybe you will be a part of our next celebration 🫶.

04/08/2026

We have a soft spot for four-legged friends, so this news makes us especially happy. 🐾

For the next year, AdTech Holding will support medical care at William’s Dog Shelter with monthly contributions to help cover treatment costs for the dogs.

Our team has already spent plenty of time walking shelter dogs, collecting donations, and bringing food, blankets, and other essentials. Some of our colleagues have even found their own furry family members through shelters. ❤️

We’re happy to keep helping, now with regular support from the company too. And if you’ve been thinking about adopting, don’t be shy. Your future best friend might already be waiting for you.

29/07/2026

AI didn't just make ad buying faster. It rewired who wins.

Alex Vasekin, CEO at AdTech Holding, recently spoke about this at Conversion Conf in Limassol during his session, “Inside the Ad Network. How AI Is Changing the Way You Buy Traffic.” 🎤

Here are a few shifts we're already seeing:

1️⃣ More competition. AI makes it easier to launch campaigns, so more advertisers are competing for the same attention. Traffic definitely isn't getting cheaper.

2️⃣ Less manual work. Scripts and AI agents increasingly handle campaign setup, bids, launches, and optimization.

3️⃣ Better data matters more. AI can only optimize based on what you share. The more complete your funnel data is, the better the decisions it can make.

4️⃣ Creative production is getting easier. AI can now generate banners, push creatives, and videos from a single link. The real difference is what happens after the click.

5️⃣ Transparency matters. AI-powered moderation is getting faster, which means there's less room for shortcuts and questionable tactics.

Everyone gets the same speed now. What still separates winners is how well you use it — your data quality, your funnel design, your judgment calls.

27/07/2026

What does AI actually change when you are buying traffic?

Alex Vasekin, CEO at AdTech Holding, answered that question at Conversion Conf during his PropellerAds session, “Inside the Ad Network. How AI Is Changing the Way You Buy Traffic.” 🎤

From smarter campaign management to faster optimization, Alex shared how the shift is already happening inside ad networks and what advertisers should expect next.

Thanks to everyone who joined us in Limassol. 🔥

Address

Zenonos Rossidi 11
Limassol
3082

Website

http://adtechholding.com/

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