Bird & Branch Design

04/09/2026

After 13 years of designing brands, I’ve learned that some of the most important conversations happen before anyone opens Illustrator.

So here’s round two of the questions I get asked, along with the answers that sometimes stay safely inside my head.

No judgement. Just a little more honesty than your average design studio post. 🌿

03/09/2026

A good website does more than look pretty.

It should tell people who you are, what you do, why it matters and, most importantly, why they should choose you.

That’s why I approach every website project as a storytelling exercise.

Before we get to fonts, colours and layouts, we get clear on the story. Your audience. Your point of difference. The little details that make your business yours.

Then we turn all of that into a website that feels like you and makes it easier for the right people to say, “Yep, this is exactly what I’ve been looking for.”

Here are a few of the story-driven websites I’ve had the pleasure of bringing to life lately. ✨

If your website is due for a rethink, let’s make sure it’s telling the right story.

26/05/2026

Want a brand experience that feels as thoughtful as the business behind it? ✨

The best branding doesn’t just look beautiful.

It captures your values, connects with your clients, and gives your business the confidence to grow with clarity and consistency.

Joel from New Style Property Group shared that one of the biggest standouts of the process was how deeply we explored the business itself- the values, future vision, and client experience behind the brand.

Because great design is never just about aesthetics.

It’s about creating a brand that genuinely feels like you.

18/05/2026

13/05/2026

When Joel from New Style Property Group came to me, his vision was clear: he wanted a real estate brand that felt professional, classy, recognisable, and consistent. But more than that, he wanted something that reflected his unique approach to property.

Joel’s business isn’t just about buying and selling homes. It’s about helping clients present their properties beautifully, reducing stress, and guiding them through some of life’s biggest milestones with genuine care.

With a Pinterest board filled with rich jewel tones, Art Deco details and elegant typography, we developed a brand that was refined and distinctive, but still approachable and welcoming.

Because while Joel offers a premium level of service, the brand needed to feel warm and human, not overly luxurious or intimidating.

One of my favourite elements to create was the custom geometric pattern.
Inspired by Art Deco design, this pattern weaves together subtle illustrations that tell the story of the business:

🛏️ A bed, representing property styling
🏠 A house, symbolising home and real estate
🌳 Trees, reflecting community and place
💡 Lamps and interiors, highlighting thoughtful presentation

The pattern creates a visual language that can grow with the business as new services and sub-brands are introduced over time.

The final identity feels exactly as Joel envisioned:
✔ Sophisticated but approachable
✔ Stylish but grounded
✔ Professional yet personal
✔ Designed to grow alongside the business

At its heart, New Style Property Group is about more than property.
It’s about service, presentation, and helping people move confidently into their next chapter.

And that’s exactly what the brand was designed to reflect. ✨

Australia | Brand Identity & Custom Website

12/05/2026

There’s a reason why I don’t design ‘just a logo.’

It’s because you’d be missing out on all this! ☝🏻

Helping me illustrate my point is the new brand for the nicest guy in real estate, Joel from

When you have a visual brand (vs just a logo) you have:

👉🏼 Confidence (you have a framework around which everything you create visually is based),

👉🏼 Cohesiveness (everything works together to deliver your message consistently)

👉🏼 Credibility (you can’t deliver a premium service without looking the part!)

Still want ‘just a logo?’