Custos Media Technologies

22/07/2019

“Global platforms like Netflix, Google, Facebook, Microsoft, Apple, and Amazon.com are exerting enormous pressure on traditional standalone media models, and driving the need for scale, integration and differentiation even as they position themselves as the single address for every conceivable consumer need.”
– LionTree CEO Aryeh Bourkoff in his year-end letter to investors

How Custos is Scaling Media Distribution, Securely, with a Global, Decentralized, Blockchain-Based Content Watermarking and Tracking Solution

14/07/2019

Not only are our forensic watermarks both imperceptible and robust, they’re also traceable even into the dark web, behind paywalled pirated content, private file sharing groups, and into campus networks: http://bit.ly/2RH3vvA

10/07/2019

Understandably, educational institutions and companies are protective of their high-value intellectual property – and students are inclined to share everything from class notes to lecture slides and full online textbooks.

This results in revenue loss for educational institutions, because people are less likely to sign up for an online class or purchase a textbook if they can access pirated content for free:

Edtech Sector Sustainability: How Custos's Moodle-Friendly Integration Protects Educational Content from Being Unlawfully Redistributed Online

03/07/2019

In response to increasing demand for protection in the the sector, the Custos Development Team has prototyped a plugin-based solution that makes it easy for online education providers to integrate our content tracking solution with their existing (and often moodle-based) content distribution deployments:

Edtech Sector Sustainability: How Custos's Moodle-Friendly Integration Protects Educational Content from Being Unlawfully Redistributed Online

24/06/2019

ICYMI: We recently announced a partnership with PreSoft Solutions, an IBM Integration Business Partner, to market the Custos state-of-the-art anti-piracy blockchain solution in North America utilizing IBM's Aspera High-Performance File Transfer Software -

Custos Announces Partnership with PreSoft Solutions to Integrate IBM’s Aspera with Custos Anti-Piracy Blockchain Platform for Fast File Transfer

17/06/2019

In the run-up to this week's Gartner Enterprise Security & Risk Management Summit, the global research giant released their top seven enterprise security and risk management trends report for this year. Here's our take. http://bit.ly/2Fdspye

In the run-up to June 2019’s Gartner Enterprise Security & Risk Management Summit, they've released their top 7 security trends report for this year.

29/04/2019

"It's our goal over the next two years to reduce the rate of data breaches for our enterprise customers by more than 99% – just like we did for our film customers." - Fred Lutz, Custos Media Technologies COO:

In 2017 Apple held a big internal meeting to reveal the software roadmap with hundreds of their developers in attendance. Apple is known to be incredibly secretive about new product launches, as they argue they “want the chance to …

17/04/2019

Introducing the new Custos website, powered by : custostech.com 👾👾👾

03/04/2019

Experience the future of premium content protection at the NAB Show this weekend: visit booth N2735 to chat to our CEO about how we combine with tech to prevent for content owners across four continents.

Discover the world's first blockchain-based forensic watermarking solution for premium content protection at the NAB Show in 2019.

01/04/2019

Fingerprinting is used by services such as YouTube’s Content ID, which helps the service determine when copyrighted material is uploaded from accounts that do not have the rights to redistribute it. This is one major use case of fingerprinting – to efficiently find unlicensed use of media. Learn more:

Video fingerprinting and video watermarking are two different DRM tactics with similar objectives: identifying media in order to prevent redistribution.

27/03/2019

Because of the analog hole, hard DRM can never guarantee that content will not be pirated.

While DRM is inherently vulnerable to this threat, there is hope: by combining traditional DRM with session-based forensic watermarking and decentralised leak detection using blockchain technology, online media pirates can be positively identified, and may be criminally liable for bypassing your content protection.

The analog hole is a crucial threat to hard DRM. Here's how it's used to remove content and copy protection from digital media, like music or movies.

25/03/2019

The main approach to attack pirate downloaders are:

- Identify infringing content
- Identify the downloader
- Contact the downloader
- Threaten legal action
- (Optional) Drive the downloader to legitimate distribution channels

While film piracy has evolved and diversified over time, the approaches to combating piracy have remained fairly stagnant.