10/09/2026
Johannesburg, South Africa - Control Alt Consult and The Something Guy are thrilled to announce the launch of SquishBlob, a fresh, fun, and genuinely effective behaviour and rewards app designed to turn everyday good habits into unforgettable moments for kids and their families.
SquishBlob is available now on the Google Play Store, with iOS coming soon. Kids can join for free for 90 days using promo code WELCOME, then continue for just R24.99 per month (or the equivalent in your local currency via Google Play). Cancel anytime - no strings attached.
Where Good Behaviour Hatches Into Awesome Rewards
SquishBlob is built on a simple but powerful idea: when kids complete tasks, they earn Gloop Coins, a squishy, digital currency they can spend on real-world rewards set by their parents. But the magic lies in the Blob - a gooey, googly-eyed companion creature that hatches in their favourite colour on day one and grows (emotionally, not just visually) alongside their progress.
Kids aren't working for a points system. They're caring for a friend who celebrates their wins, cheers them through tough days, and reacts with genuine joy when they smash their goals. The Blob becomes the emotional hook that turns chore charts into adventures.
How It Works
For Kids:
Complete daily tasks: make your bed, brush your teeth, do homework, help with dishes, and earn Gloop Coins
Watch your Blob react to your day with expressive animations (bouncing, dancing, celebrating)
Build streaks and unlock achievement badges
Spin the daily wheel for surprise bonus coins
Redeem Gloop for parent-approved rewards (anything from ice cream to a trip to the theme park)
Explore bonus features: Art Studio (draw daily prompts for extra coins), Bedtime Stories (200 stories with 8 real themes), Water Tracker, Meditation, Kindness Log, and more
For Parents:
Set up to 20 daily tasks with custom Gloop values
Create up to 10 rewards specific to your family
Approve (or reject) every reward redemption before your child gets it
Use the Naughty Button or Bonus Button to nudge behaviour on the fly
View weekly and monthly progress reports
Set daily check-in reminders via push notification
PIN-protected parent dashboard that's kid-proof and parent-controlled
The Full Experience
Every feature is designed to feel playful and rewarding, never punitive:
No debt: Gloop balance never goes below zero, protecting emotional wellbeing
Partial credit: Kids get rewarded for half-effort, not just all-or-nothing
Streak system: Build streaks, earn bonuses, and buy a Shield if you miss a day
Milestone magic: Unlock special bonuses at 7, 14, 30, 100, 250, and 1000 days
Creature evolution: Blobs grow and evolve as kids hit lifetime Gloop milestones (future phases)
Pricing & Access
90-day free trial: Use promo code WELCOME when you download (Applicable to the first 500 new user sign-ups)
After trial: R24.99/month (or local currency equivalent via Google Play)
Cancel anytime: No hidden fees, no long-term contracts
International: Available globally via Google Play Store with local currency pricing
iOS: Coming soon
About the Creators
Control Alt Consult was founded by Andrew van der Riet and is in partnership with The Something Guy, which was founded and is run by Shaun Zietsman. Shaun brings over 15 years of experience building products and leading teams, plus a beloved South African lifestyle and culture platform with a loyal following across theatre, entertainment, geek culture, and family life.
SquishBlob is the product of that combined expertise: a digital product that genuinely understands what kids find delightful, what parents need to feel in control, and what behaviour-change actually looks like in a real home.
Where to Download
Google Play Store: SquishBlob
Promo Code: WELCOME (90 days free)
Website: squishblob.com
Support: [email protected]
SquishBlob - Where good behaviour hatches into awesome rewards. 🫧
https://www.thesomethingguy.co.za/sb1/
SquishBlob is a new behaviour and rewards app that helps kids build better everyday habits through tasks, Gloop Coins, streaks and parent-approved rewards. Available now on Google Play, new users can enjoy 90 days free with promo code WELCOME before continuing for R24.99 per month. Meet the colourfu...