Be Bold

Be Bold Graphic design couple Carli & Janus based in Potchefstroom. Called to create and to make things beautiful. Hello!

My name is Carli and I am a Freelance Graphic Designer based in Potchefstroom. I am obsessed with beautiful things and love to create, experiment, learn and grow as a creative. I am a conceptual thinker and offer bespoke design - each project is tailored for the specific brand and handled with a great deal of love.

Project Spotlight: True Grounded Water We had the privilege of creating the branding and packaging for True Grounded Wat...
20/08/2025

Project Spotlight: True Grounded Water

We had the privilege of creating the branding and packaging for True Grounded Water - a mineral water brand with a mission to “Quench with Purpose.”

90% of profits made are sewn back into the community with the heart being to find orphans a home, to unite in supporting children and widows in need.

Their logo is built from different organic shapes - each having a different symbolic meaning (like the star symbolising a bright future and the hand , community & support) that come together to form a droplet.

We loved shaping a brand identity that reflects not only water, but also the values and vision behind it.




Menu design for  🌱If I had to choose just one industry to design for, for the rest of my life -  it would be anything th...
30/05/2025

Menu design for 🌱

If I had to choose just one industry to design for, for the rest of my life - it would be anything that has to do with food 😂
Restaurant branding, food packaging, beverage labels…😍 Yes please.

Stewardship. It’s more than just what _Rentmeesterij_ stands for, it’s also how we approached their brand.Be Bold was en...
12/05/2025

Stewardship. It’s more than just what _Rentmeesterij_ stands for, it’s also how we approached their brand.

Be Bold was entrusted to craft a visual identity that reflects the weight of responsibility, the value of trust, and the essence of wise stewardship. The result? A clean, modern logo that merges the letters R and J into a shield - symbolising protection, accountability, and strength.

Paired with a navy-and-gold palette that communicates professionalism and high-end service, the brand system was rolled out across stationery, signage, and corporate elements with one goal in mind: reflect the integrity and excellence this accounting firm offers its clients.

When brands entrust us with their vision, we take that responsibility seriously. Just like a good steward.

-> If you’re building something worth protecting - a brand, a business, a dream - let’s design it boldly, and build it to last.

DM us! We’d love to bring your brand to life.

A great design always starts with a great cup of coffee. In our world we cannot imagine creating something without good ...
29/04/2025

A great design always starts with a great cup of coffee. In our world we cannot imagine creating something without good coffee 😂

We enjoyed creating these take away coffee cup designs for last year. They are a cute coffee shop located in Pretoria - go check them out!

The brief was to create minimal bold graphics to illustrate smart innovative concepts for Freedthinkers’s website. Inspi...
14/04/2025

The brief was to create minimal bold graphics to illustrate smart innovative concepts for Freedthinkers’s website. Inspired by bauhaus.

We had so much fun with this project - had to be creative in a whole new way and loved it!

Frontline marketing. Bold storytelling. Strategic impact.Introducing The Front Media, a marketing agency that doesn’t ju...
27/03/2025

Frontline marketing. Bold storytelling. Strategic impact.

Introducing The Front Media, a marketing agency that doesn’t just tell stories - it advances narratives with precision, strategy, and unwavering focus. Like warriors on the frontlines, they fight for brands, ensuring every move is intentional, measured, and impactful.

Be Bold crafted a brand that captures this mission - a fusion of focus, sharpness, and direction. The icon symbolises:
⚡ The letter “F” - standing firm at the frontline
📍 A pin - marking strategic positioning in the market
🎯 A spearhead - cutting through the noise with precision
💬 A speech bubble - because every brand has a story to tell

At its core, this brand is about storytelling that sparks action - adventurous, intriguing, and deeply inspiring. Every element, from the bold icon to the dynamic design language, reinforces this purpose.

This is where creativity meets strategy. This is

In the spirit of ‘Throwback Thursday’ - I found these limited edition coffee label designs  created back in 2021 when he...
13/02/2025

In the spirit of ‘Throwback Thursday’ - I found these limited edition coffee label designs created back in 2021 when he did .community ‘s inhouse designs.

He created illustrations inspired by the flavour notes of the coffee and overlapped the shapes to create this beautiful pattern. Well done my love - after 4 years I feel this design still works! 👏🤩

Just taking a moment to appreciate the small things in life - like coffee! 😍☕️Coffee cup design for  that has recently a...
05/11/2024

Just taking a moment to appreciate the small things in life - like coffee! 😍☕️

Coffee cup design for that has recently added coffee to their amazing menu.

Packaging design for the amazing  new frozen range 🤩 Razia’s Pickle is a local deli brand that makes home-made authentic...
05/09/2024

Packaging design for the amazing new frozen range 🤩 Razia’s Pickle is a local deli brand that makes home-made authentic Indian pickles, sauces, spices and has recently opened their very own deli in pretoria! There products are really special and we just loved to work with the beautiful .

Address

Potchefstroom

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

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