Brand Becoming

23/07/2026

When most people think of growing a business, their first thought is marketing - run an ad, post on social media, or redesign a flyer. But pushing marketing without a solid foundation is just shouting into a crowded room without knowing who you're talking to.

I’m a Brand Strategist, and I take a step back to look at the bigger picture.

Before we look at tactics, we map out the real strategy: How do we position your business? Where are you now, where do you need to be, and what is the exact roadmap to get you there?

My goal is to ensure that when your business shows up in the market, it stands out in a way that truly honours the brand you’ve worked so hard to build.

Let’s connect and see how we can build stronger brands together!

22/07/2026

Time flies when you are having fun!

3 years ago, in July 2023, Derde Dinsdag kicked off. I wanted to start a networking initiative for solopreneurs and small businesses and it was important to me to do this with the cooperation and in collaboration with Malmesbury Sakekamer. At that stage Sarie Nell was responsible for the Entrepreneurs portfolio on the committee. So we had a coffee date, and the rest as they say, is history. Today we are averaging 45 participants per event and a highlight in our calendar is the Women's morning, and this year it will be on the 18th of August. I hope to see you there!

Derde Dinsdag word 3!
Die heerlike netwerkgeleentheid by Malmesbury Golf Club is vanoggend bygewoon deur 40+ solopreneurs, klein en medium besighede van Malmesbury, Darling en Wellington. Pieter van der Westhuijzen van Flynet / Cornergate Technologies was die spreker en het vertel van waar hulle begin het, die hoogte- en laagtepunte die afgelope paar jaar, asook waar hulle vandag is.

Foto vlnr - Agterste ry:
Jimmy Croucamp - FREMTAC & Sakekamer Bestuur
Pieter van der Westhuijzen - Flynet & Spreker vir oggend
Vinnie Davids - Swartland Technologies
Johannes Erasmus - Square64
Bernard van Wyk - Intradea
Diedericht Brand - Neurodiverse Travel Co
Kobus Rosssouw - Rossouw & Du Plessis (Onder-Voorsitter Malmesbury Sakekamer)
Malizia Fortuin - MJ Cleaning Services

Foto vlnr - Voorste ry:
Lumé Reiter - Moihuijs
Ohna Nel - Brand Becoming (Sakekamer Bestuur & koordineerder van Derde Dinsdag)
Izelle van der Westhuijzen - APRIS
Odene Grobler - Firm Foundation Consulting (Wellington)
Sharon Burger van Darling

Video en foto's:

Ons volgende byeenkoms is die Vroue-oggend op 18 Augustus - sien julle daar!

09/07/2026

Thank you kallie paxton for visiting Malmesbury, making the time to check-in with me, Lumé Reiter and the Moihuijs | Beyond Hair team.

30/06/2026

Your website says one thing. Your proposal says another. Your invoice looks like it came from a different business entirely.

That inconsistency costs you contracts, not because your work isn't good, but because doubt is enough. When a potential client can't read a clear, consistent message across every touchpoint, they move on. Quietly. Without explanation.

The Brand Guide is the document that closes that gap. One reference your web developer, designer, and content team all work from. Not a template, built around your specific business, your market, your clients.

One brand. Everywhere it matters.

The Discovery Conversation is where we start. Contact me 0764822531 or [email protected]

26/06/2026

Swartland Tourism Trailblazers & Tastemakers Summit today at Meerhof Wines. Amazing speakers and an abundance of Swartland inspiration. Thank you Swartland Tourism for this initiative!

Swartland Tourism Trailblazers & Tastemakers Summit today at Meerhof Wines. Amazing speakers and an abundance of Swartland inspiration. Thank you Sis Yonela Nongwe Mneno for sharing this day with me.

26/06/2026

Swartland Tourism Trailblazers & Tastemakers Summit today at Meerhof Wines. Amazing speakers and an abundance of Swartland inspiration. Thank you Sis Yonela Nongwe Mneno for sharing this day with me.

25/06/2026

Time flies when you are having fun! Moihuijs | Beyond Hair Collaboration one month later. So much has happened - content shoots by Sosiaal Kreatief | Photography & Content Creation, a space created to breathe and have tea with Yonela Nongwe Mneno , being a part of wonderful beauty & hair product demos, to name a few. All in the spirit of collaboration and support. Can't wait to see what our next month will bring!

18/06/2026

Collaboration, Community, and more. What a wonderful event coordinated by Yonela Nongwe Mneno and hosted by Darling Sweet Handcrafted. It was a privilege to be a part of what is hopefully the first of many.