We’ve unified auctioneering psychology with cutting-edge technology to create world-class white-label digital sales platforms. Adaptable to auction companies across the value scale with a portal conceptualized by auction veterans and built by neoteric designers, The Chant Laboratory introduces unmatched technology featuring simple user-interfaces for online, live, virtual, streamed, hybrid and tim
ed auctions. Our technology is underpinned by the intellectual property and consulting services of internationally acclaimed auctioneer Joff van Reenen, Founder and CEO of The Chant Laboratory. Joff sits on the Board of the National Auctioneers Association (the largest professional auction industry association in the world), has three decades of experience auctioning across four continents and is a sought-after global speaker on the subjects of auction technology and the digital evolution of the industry. The Chant Laboratory’s mission is to pioneer an auctioneering future based on experience stretching 30 years into the past. Technology is the key that unlocks auction potential across regional, national and global markets. That’s why we offer an all-in-one digital auction solution that auctioneers, sellers and bidders intuitively understand. This is what our platform can do for you:
MARKETING
- Custom-branding of the User Interface and User Experience across our white label auction app.
- Business-branded auction platform app downloads for Android and iOS.
- Push notifications for tailored marketing messages.
- Auction event countdowns.
- Teezer reels
- Social media channel feeds.
- Real-time live auction streams
- An integrated, secure payment system. REGISTRATION
- Secure online bidder registration portal with regulatory document upload capabilities.
- Credit card deposit and registration payment facilities.
- Pre-auction response monitoring.
- Auction terms and conditions upload feature for legal compliance. AUCTION FLEXIBILITY
- Our online auction platform allows you to upload images, descriptions and reserve prices for your auction lots.
- Manage your auction duration, accept maximum commission bids and run your sale securely from our server.
- The excitement of live auctions is hard to beat. Use our platform to reach even bigger audiences by live streaming your auction events to smartphone viewers anywhere.
- Virtual auctions comprising remote buyers bidding digitally in real time at live-stream sales hosted by auctioneers, soared in popularity during the pandemic.
- If bidders across the country or the world want access to your high-value auction assets, our platform simply works for you.
- Build your brand, boost your bottom line and showcase your auctioneering expertise to local and international markets with our lightning-fast hybrid auction technology designed to seamlessly merge digital bids with live bids in real time. From local sales to global auction events, speak to us about how our platforms can be tailored to suit your specific market needs.
