YOUKNOW

YOUKNOW Connecting local businesses to leading global technology

YOUKNOW Digital helps brands and agencies, across Africa, realize true Social ROI, and become Social Media Superheroes, through the effective use and implementation of the world's best Social Technology Platforms - spanning Social Analytics & Insights, Social Engagement & Customer Care, Social Influencer Marketing and on-domain Social Communities. YOUKNOW is the Sub-Saharan African partner to Bran

dwatch, GWI, Khoros, Hootsuite & Audiense, global leaders in Social Media Analytics, Engagement, Social CRM, Influencer Marketing & Gamified Communities. youKnow enables brands and agencies to leverage their Social & Digital environments to:
- use social media a the largest source of unsolicited consumer insights,
- reduce customer service costs,
- increase leads and sales,
- improve trust and loyalty,
- co-create products and service ideas,
- build engaging internal communities for knowledge-sharing and participation. We specialise in:
- Deep Social Analytics & Reporting,
- Social Engagement,
- Social CRM,
- Social Customer Care,
- Online Communities,
- Ideation,
- Gamified Knowledge Bases,
- simple Enterprise-level, Data Visualisation.

If you treat all AI models like one giant brain, you're missing out. ChatGPT, Claude, and Gemini all have entirely diffe...
22/06/2026

If you treat all AI models like one giant brain, you're missing out. ChatGPT, Claude, and Gemini all have entirely different "personalities".

In Episode 18 of , Don and KJ break down how Gen AI models have become "omni-influencers", making active purchase decisions for your customers.

If you aren't optimising for their specific quirks, your brand is invisible.

Listen to the full chat to find out how to get the algorithms on your side 👇

📺 YouTube: https://ow.ly/H22650Zf2Uk
🎵 Spotify: https://ow.ly/iEbB50Zf2Ul

Following our collective heartbreak with Mexico, South Africa redeemed itself last night against Czechia.While it starte...
19/06/2026

Following our collective heartbreak with Mexico, South Africa redeemed itself last night against Czechia.

While it started with a mountain of scepticism, early negative sentiment was loud, but the team forced the timeline to adapt.

Hour by hour, net sentiment climbed as South Africa closed out the game with immense strength, capped off by an absolute milestone. Teboho Mokoena’s spectacular strike broke a 16-year World Cup goal drought for the nation and sparked a massive 26k mention explosion online, completely overshadowing the opposition's digital footprint.

The job isn't done yet. The post-match data shows conversation volume hasn't dropped; it has instantly pivoted toward a high-stakes, must-win finale against South Korea.

Swipe through to check out the full digital breakdown of last night's redemption arc. 📊⚽

Wanna grab your own data like this? Chat to us, and we'd be happy to help 👇

https://ow.ly/9Fm850Zez7F

Kelvin Jonck ran a quick check to show why blindly trusting AI output is a massive risk. We tested the top 5 models on a...
18/06/2026

Kelvin Jonck ran a quick check to show why blindly trusting AI output is a massive risk. We tested the top 5 models on a simple, local query. The result? One of the industry's favourite tools completely hallucinated the calendar, presenting misinformation as factual data.

Swipe through to see why tracking model differences is the only way to separate AI noise from the objective truth. ➡️

Or book a chat with us now, and we can show you how to run searches like this on your own 👇

https://ow.ly/Q7jQ50Ze5kn

Bafana Bafana's first match with Mexico in the   got us all talking, and the internet had a lot to say.Our YK experts ra...
12/06/2026

Bafana Bafana's first match with Mexico in the got us all talking, and the internet had a lot to say.

Our YK experts ran a Brandwatch analysis to see how nearly 2 billion people reacted in real-time. We were all there (in spirit), but the data tells the whole story.

Swipe through to see which players stole the spotlight and how the drama unfolded on the timeline.⚽

YOUKNOW are Brandwatch's team on the ground in Africa. Chat with us to see how we can help you understand what people are saying 👇

https://www.youknow.co.za/products/brandwatch?utm_source=Facebook&utm_medium=social&utm_campaign=fifa-brandwatch

If you’re like us and you thought the top LLMs were on the same page when it came to top travel destinations, you’d be p...
04/06/2026

If you’re like us and you thought the top LLMs were on the same page when it came to top travel destinations, you’d be plane wrong.

KJ ran a cross-model test asking five different AI engines to name the top travel destinations. The models returned entirely fragmented recommendations.

Swipe through the carousel to see why GenAI discoverability is important not only in the travel industry but for anyone who lacks visibility. 👇

Book a chat with us if you’d like to see what else you can track👇

https://ow.ly/atVl50Z7wGh

09/04/2026

Please go ahead and hit 'Decline' on all your morning meetings for the 24th of April. We’re staging a live intervention for your app’s retention rate. 😂

If you’re building or marketing apps in Joburg, this is the room you need to be in. We’ve teamed up with our besties at Welcome Tomorrow again to bring the absolute heavy hitters of the growth stack: Amplitude, OneSignal, MMA, and AppsFlyer, under one roof for AGSA Vol 4.

Give us a little bit of your time, and we’ll give you the mechanics to stop your users from ghosting you after Day 1. Our seats are limited so grab your spot quick 👇

https://ow.ly/ILb050YGq2f

Plot twist: Your SEO was so good that Google wanted to gatekeep your site all to itself.Being the "best-kept secret" in ...
08/04/2026

Plot twist: Your SEO was so good that Google wanted to gatekeep your site all to itself.

Being the "best-kept secret" in your industry used to be a flex. Today, it just means that when a customer asks an LLM for a recommendation, the AI has absolutely no idea who you are.

Swipe through to see exactly how you are losing leads before they even know you exist (and hit save to share with your sales team later). ➡️

Ready to stop being a secret and start owning the answer? Ask us about our Masterclass 👇

https://ow.ly/YyHo50YEPuH

The good news is that Google LOVES your website. The bad news is that it’s summarising it for everyone and leaving you w...
07/04/2026

The good news is that Google LOVES your website. The bad news is that it’s summarising it for everyone and leaving you with no traffic…

With search engines keeping all the data while you do the work, your brand is being used as a source, not a destination.

Swipe through to see exactly why your organic traffic has taken a dive ➡️

Ready to take control and tell Google what to say? Chat to our team 👇

https://ow.ly/soJX50YCgG5

Our three words? "Save for later." 😂With everyone moving to LLMs for fast answers, it's easy to see why brands are activ...
06/04/2026

Our three words?
"Save for later." 😂

With everyone moving to LLMs for fast answers, it's easy to see why brands are actively working on their AEO visibility.

Swipe through to see why you need to start owning the answer, not just the link ➡️

Need help understanding your own visibility in the zero-click era? Let's chat 👇

https://ow.ly/2etX50YCfro

Address

34 Oxford Street
Durbanville
7550

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

+27871600752

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