Hashtag Creative Studios

14/03/2026

Creating a strong promo video is one of the most valuable storytelling tools an organisation can have.

The goal was to capture the heart of their work and the journey of a growing movement committed to ending gender-based violence in faith spaces.

A good promo becomes a powerful asset. It can open doors to partnerships, support funding conversations, strengthen advocacy, and help new audiences immediately understand the mission.

Grateful to have contributed to a project that is working towards safer, healed and violence-free communities.

10/02/2026

“Your brand is what people say about you when you’re not in the room.”

This is the logofolio for Hashtag Creative Studios — a collection of identity work created for brands that wanted more than something that just looks good.

Every logo here starts with one question: who are you, really?

A few things I’ve learned from designing brand identities:
• A good logo works just as well in black and white as it does in colour
• Simplicity isn’t basic — it’s intentional
• If your logo can’t explain your story, it’s just decoration

Strong branding isn’t about trends. It’s about clarity, story, and connection.

If you’re ready to start (or rethink) your brand journey, let’s talk.
📩 Reach out or explore the logofolio below 👇

https://www.behance.net/gallery/243808869/Logofolio

15/11/2023

Logo and Brand are important!

Bold branding is the art of telling a story that demands to be heard, leaving a mark on the minds of those who encounter it. It's not just a design; it's a dynamic force that propels a brand into the forefront, ready to leave a lasting imprint on the world.

10/11/2023

Working alongside Meropa Communications, we successfully completed this video for FORD, which forms part of a series of events, underpinned by an advertising, marketing and PR campaign which, it hopes, will truly do justice to both the brand and its history in South Africa.

It’s a message which should resonate with current and potential Ford owners. It speaks to the emotional relationship which more than 85% of South Africans have with their cars. It says: We were part of your history and we’re going to be around to be part of your future.

Article here: https://www.bizcommunity.com/Article/196/876/243595.html

08/11/2023

In a world where remote work is the new norm, we as a society are faced with the challenge of inspiring individuals to break free from the confines of their screens and rediscover the world around them.

Our response was the "On the Move" campaign, a visionary initiative designed to reignite the spirit of adventure and exploration in remote workers.

View full case study here: https://www.behance.net/gallery/183943911/On-the-move-campaign

06/11/2023

In a world that's constantly evolving, brand adaptability has become an essential trait for success. Your brand is no longer confined to a static logo or identity – it's a dynamic entity that can shift and evolve, like a chameleon changing colours.

The Challenge:
While my old logo had served me well, it was time for a change. The crow has always symbolised intelligence, adaptability, and innovation - qualities that define my design approach. However, the design needed a refresh to resonate better with my evolving brand philosophy.

The Impact:
The revamped logo isn't just a visual update; it's a testament to the power of transformation and the journey of self-discovery. The case study showcases the adaptability and evolution that every brand should embrace. It communicates that brands, like mine, can continually evolve, remain relevant, and tell a story.

The Takeaway:
Your brand deserves to evolve.
Embrace transformation, embrace change, and be bold.
Dare to reinvent and bring your brand to new heights.

Just as my logo seamlessly incorporates elements like the crow, branches, and fluid shapes, your brand can embrace interchangeability. It can effortlessly adapt to different contexts, audiences, and messages.

So, consider this: Your brand isn't a static entity; it's a canvas for storytelling, a platform for innovation. Embrace the power of adaptability and interchangeability to unlock the full potential of your brand's identity. Whether you're launching a new campaign, targeting a different audience, or simply evolving with the times, your brand's interchangeable identity can be your greatest asset. It's time to reinvent, reimagine, and let your brand shine in every context.

View full case study here https://www.behance.net/gallery/183929437/Creative-agency-brand-development?

05/11/2023

We're not typically ones to delve into politics, but the fragility of children's innocence in the face of the many conflicts that have defined the 21st century has been weighing heavily on our minds.

We embarked on the creation of a campaign to shed light on the profound impact of war on the minds of our youth. Campaigning for children feels like the most tangible way to make a positive difference, particularly when we're so far removed from the struggles they endure.

To see the full case study: https://www.behance.net/gallery/183677047/This-is-war-Campaign

We yearn for a world where peaceful coexistence is the norm and where we can safeguard the purity of young minds, ensuring they grow up without the burdens of conflict and strife. It's a vision that we, and many others, hold close to our hearts.

15/12/2021

Some recent work completed for Air Wilderness

28/10/2021

Wednesday Quotes

14/10/2021