Picup

For real-time, on demand "picup" and delivery of documents, parcels, packages and incidentals. No need for accounts, cash or pre-booking.

Picup is an "on demand' delivery service of documents, packages, parcels and incidentals using contracted drivers providing picup and delivery services at your convenience. Using The Picup App hosted on WeChat's platform or the web version thereof, users can identify and contact a driver offering the appropriate means of delivery depending on "what and where", receive quotations and estimated time

for the picup and delivery and notify the recipient of the ensuing arrival. Real time tracking, seamless payment and online invoicing makes for a simple, streamlined and efficient solution for your logistics. No matter how big or small, how essential or insignificant, every Picup is treated in line with our commitment to service excellence.

14/08/2026

Proof that there's a pot of gold (or at least a perfectly fulfilled customer order) at the end of the rainbow.

For your customers, a seamless delivery is the ultimate reward. For your business, it's the key to retention and growth.

Let's find your business a smarter delivery solution: picup.co.za

12/08/2026

Dispatching a vehicle purely to collect a single returned item is a fast track to unprofitability. The solution? Stop treating deliveries and returns as two separate workflows.

Our latest blog explores how intelligent route optimisation can combine outbound deliveries and return collections in the exact same route, eliminating the "empty mile" and drastically reducing costs.

Read the full blog here: https://medium.com/picup/why-easy-returns-are-your-brands-strongest-retention-strategy-the-power-of-integrated-reverse-64277ddf1240

10/08/2026

Keeping the peace in a fast-paced industry.

The advanced software and operations that keep Picup moving aren’t accidental. They are built, managed and optimised by our incredible team.

Looking to refine your own logistics? Book a demo: picup.co.za

09/08/2026

The logistics industry demands real resilience. We are incredibly proud to have this team of women driving Picup forward and ensuring we always deliver.

Happy National Women's Day to the women who keep us moving!

06/08/2026

Since 2017, Picup has been the official last-mile delivery partner for South African meal-kit provider UCOOK. Picup’s software proudly powers UCOOK’s delivery tracking and distribution, while UCOOK provides pre-portioned ingredient boxes and frozen craft meals.

Learn more about the grocery industry we serve: https://picup.co.za/industries/grocery

03/08/2026

Are you giving away 30% of your margins just to deliver a flat white?

South African consumers are relying on 'small indulgences' like artisanal coffee and premium takeaways more than ever. But if you are relying on third-party aggregator apps to fulfil those orders, you are sacrificing your profits and losing your customer data.

It is time to take back your margins and own your last-mile delivery.

Read our latest blog to find out how: https://medium.com/picup/retail-logistics-in-the-era-of-small-indulgences-protecting-your-margins-in-the-on-demand-era-efa6801d7296

29/07/2026

Everyone wants their business to go from zero to a hundred, but manual logistics will always pump the brakes.

If you are still handling all your internal logistics (1PL) or spending hours coordinating different carriers (2PL), your growth has a strict speed limit. Levelling up to a 4PL solution like Picup isn't just about outsourcing, it is about completely removing the bottleneck.

We integrate the technology, manage your fleet and automate your dispatch from one single dashboard.

Stop coordinating the chaos. Level up your last mile and truly go from zero to a hundred.

picup.co.za

27/07/2026

Your website is beautifully designed, and your packaging is premium. But if the delivery is delayed, chaotic or uncommunicative, that is the memory the customer will keep.

For an online-only retail brand, the delivery driver is often the only physical human touchpoint a shopper will ever have with your business. Your logistics network isn't just about moving boxes, it is a direct extension of your brand identity.

If you missed our recent blog, we unpack why the final mile is your frontline and how smart logistics can build unshakeable customer loyalty.

Read more: https://medium.com/picup/the-where-is-my-order-e50c7e6269f8

22/07/2026

From hospitality to tech - shaping the systems behind South Africa’s last mile. When Nicole joined Picup, she brought years of client-facing experience and a strong product mindset into the world of logistics technology. Today, she works closely with operations, engineering and enterprise clients to turn complex last-mile challenges into clearer processes, better tools and smarter delivery experiences.

We caught up with her to chat about the move into product, what it’s like working between business and tech, and how she helps build the SaaS solutions that retailers rely on every day.

picup.co.za

20/07/2026

The true purpose of modern logistics software isn't just to push fleets to move faster. It is to make their time on the road safer, smarter and far more efficient.

Read more: https://medium.com/picup/the-power-of-67-minutes-why-time-is-the-ultimate-currency-97b63f34432d

Address

2 Fir Street
Cape Town
7915

Website

http://www.picup.co.za/

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