08/25/2026
๐๐ก๐๐ญ ๐ข๐ ๐ฐ๐ ๐ญ๐จ๐ฅ๐ ๐ฒ๐จ๐ฎ ๐ญ๐ก๐๐ญ ๐ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซโ๐ฌ ๐ฌ๐ก๐จ๐ฉ๐ฉ๐ข๐ง๐ ๐๐๐ซ๐ญ ๐๐ข๐๐งโ๐ญ ๐๐ง๐ ๐ฐ๐ก๐๐ง ๐ญ๐ก๐๐ฒ ๐ฉ๐ฎ๐ญ ๐ญ๐ก๐๐ข๐ซ ๐ฉ๐ก๐จ๐ง๐ ๐๐ฐ๐๐ฒ?
Itโs one of the opportunities behind O2O retail: connecting what customers do digitally with what happens when they walk into a physical store. And the checkout point can play a surprisingly important role in that connection.
Letโs consider the following scenarios.
๐ ๐ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐ฐ๐๐ฅ๐ค๐ฌ ๐ข๐ง๐ญ๐จ ๐ ๐ฌ๐ก๐จ๐ ๐ฌ๐ญ๐จ๐ซ๐.
They try on two pairs, choose one, and get in line at the cashier. But while waiting, they see a self-service kiosk and decide to head on and try it.
What happens next is a completely smooth and swift process, where they just scan the item at the kiosk and it automatically detects the correct model, size and color. The kiosk even applies the relevant promotion, calculates the total, and lets the customer complete payment via QRIS or EDC.
No need to queue at a conventional cashier for a simple transaction.
๐ ๐๐ง๐จ๐ญ๐ก๐๐ซ ๐ฌ๐ข๐ญ๐ฎ๐๐ญ๐ข๐จ๐ง ๐ข๐ง๐ฏ๐จ๐ฅ๐ฏ๐๐ฌ ๐ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐ฌ๐ก๐จ๐ฉ๐ฉ๐ข๐ง๐ ๐๐ญ ๐ ๐ฆ๐ข๐ง๐ข๐ฆ๐๐ซ๐ค๐๐ญ.
The customer uses the retailerโs mobile apps to build their cart as they move through the store, adding items from their grocery checklist to the appโs shopping cart.
When theyโre ready to leave, they simply scan their profile QR code at the kiosk and immediately transfer the cart to it. The customer confirms the products and quantities, the kiosk instantly applies any available promotions or loyalty benefits, and the customer completes the payment.
This is where the kiosk becomes more than just another screen in the store.
๐๐ญ ๐๐๐๐จ๐ฆ๐๐ฌ ๐ญ๐ก๐ ๐ฉ๐จ๐ข๐ง๐ญ ๐ฐ๐ก๐๐ซ๐ ๐ญ๐ก๐ ๐๐ข๐ ๐ข๐ญ๐๐ฅ ๐๐ง๐ ๐ฉ๐ก๐ฒ๐ฌ๐ข๐๐๐ฅ ๐ฌ๐ก๐จ๐ฉ๐ฉ๐ข๐ง๐ ๐ฃ๐จ๐ฎ๐ซ๐ง๐๐ฒ๐ฌ ๐ฆ๐๐๐ญ.
That matters a lot today, as customers increasingly expect flexibility in how they shop and interact with retailers. PwCโs 2024 consumer research found that shoppers use an average of 3.6 shopping channels, with both physical stores and digital touchpoints remaining important parts of the buying journey.
For retailers, this opportunity is therefore much more than replacing a cashier with a machine.
A well-integrated kiosk can connect mobile commerce, product data, promotions, loyalty, inventory, and payments within a single in-store transaction.
โ๏ธThe result: a smoother journey with fewer disconnected steps for customers and a more flexible checkout infrastructure for retailers.
๐ถ๐ฎ๐ถ ๐๐๐๐๐ ๐๐๐๐ ๐๐๐๐ ๐๐๐๐๐๐๐๐๐ ๐
๐๐โ๐ ๐๐๐๐ ๐๐ ๐๐๐๐๐ ๐๐๐๐๐ ๐๐๐๐๐ โ๐๐๐๐๐๐โ ๐๐๐
๐ ๐๐๐
โ๐๐๐๐๐๐๐โ ๐๐๐๐๐๐.
See how this could work in your store.
