Bash Foo

10/12/2026

A Dayton plumber and a Troy plumber aren't fighting over the same customers. So why do agencies sell them the same SEO plan?
We work the I-75 corridor town by town. Dayton, Tipp City, Troy, Vandalia, Piqua. Separate races, separate competitors, separate playbooks. That's how local search actually works.
https://bashfoo.com

10/09/2026

Your website is not done when it launches. That's when the work starts.
Google keeps moving. AI search keeps moving. Your competitors keep moving. A site you haven't touched in three years isn't a website anymore. It's a brochure in a drawer.
If your site is older than your car, it's time: https://bashfoo.com

10/07/2026

Honest question for all local business owners:
Open a private browser window (incognito) and Google your business right now. What shows up? Are you there, or is it your competitor?
Drop what you found in the comments. I'll tell you the first thing I'd fix.
https://bashfoo.com/services/

10/06/2026

Sixty percent.
That's how much search traffic small websites lost in the last two years. Not big publishers. Sites getting 1,000 to 10,000 visitors a day. Sites a lot like yours.
Google started answering the questions itself, and the clicks evaporated.

I wrote up what happened, why the little guys bled most, and the four things that actually work now. It's on the blog:

Small websites lost 60% of their search traffic in two years. Here's why, and how Tipp City businesses can get named in Google's AI answers instead.

10/05/2026

Your website gets about two seconds. After that, visitors start leaving, and every extra second costs you roughly 10% of your conversions.
We rebuild sites to load in two seconds or less. Guaranteed.
When is the last time you tested yours? Run it through Google PageSpeed Insights right now and drop your score in the comments. If it's ugly, let's talk: https://brand.bashfoo.com/sp/d9093564ce4

09/30/2026

So, we did a thing... Last week we launched a new website for Tipp City small business owner Greg Tebbe. His company, America's Best Seasoning Hebetz™ Blend showed up and showed out at the Mum Festival this past weekend, and his website (as you can see) is getting pretty high marks. Do us a favor and check out his website and if you are interested in trying a "spice for everyday life", buy a bottle or two to show support!
https://americasbestseasoning.com

08/06/2026

Does your website feel like the best-kept secret in Dayton?
If your ideal customers are searching but not finding you, that’s not “just how it is”, that’s a local SEO problem you can actually fix.

If you’re a small business owner who’s tired of guessing why the phone is quiet while competitors stay busy, this is for you.

👉 Read the action plan here:

Get more qualified local leads with a practical SEO strategy built around your Google Business Profile, service pages, reviews, and clear conversion paths.

08/03/2026

07/15/2026

Google's AI Overviews now answer nearly half of all searches before anyone clicks a website. If your site hasn't been updated in 5+ years, there's a good chance it's getting skipped, by Google's AI and by tools like ChatGPT and Perplexity too.

Here's the part most business owners miss: this is actually an opening. Smaller, more active businesses are picking up visibility that used to belong only to bigger, more established names. AI doesn't score you on how long you've been in business. It scores clarity and consistency.

We broke down the data and what it means for older websites in our latest post. Read it here:

Old WordPress sites lose SEO ground as AI Overview and AI search reshape Google. See the data and fix it before competitors do.

06/23/2026

Untangle your site’s architecture to boost rankings and improve user experience effortlessly.
https://bashfoocareplan.com/the-seo-tune-up/