SQAD

For more than 40 years SQAD has been a leader in the advertising industry, providing ad cost transparency with actual transaction-based cost data, powerful audience analytic tools, and end-to-end media planning software for brands & agencies. SQAD® is recognized nationally as the industry source of reliable actual advertising costs of National and Local Broadcast, Radio, Hispanic TV, and Internet

Display and Video Advertising. SQAD’s real cost metrics obtain media at fair market values and reflect nearly $30 billion annually in media transactions based on actual buys. SQAD provides current and future pricing information to help organizations more effectively manage all media investments.