SiteCrafting

06/05/2026

We love social media because it’s visible. Seeing likes, shares and the reach in real-time gives us a quick hit of dopamine that feels like we’re doing something right.

But visibility without substance is a trap.

A million impressions mean nothing if they don’t lead to meaningful relationships. If your core message doesn't match the in-person experience of your brand, a megaphone only broadcasts those flaws to a wider audience.

Before you hit the schedule button on your next campaign, make sure you have a solid foundation first.

Learn more in the latest blog 🔗 https://bit.ly/49CPqc5

05/27/2026

We are honored to celebrate the launch of the new Kiana Lodge website, our fifth project working alongside the Suquamish Tribe. Over the years, we’ve built a foundation of trust that allows us to dive deep into their business goals and deliver impactful results.

Kiana Lodge is a breathtaking wedding and private event venue in Poulsbo, WA. The goal for this redesign was to create a digital experience that matches the magic of the waterfront property, featuring online intake forms designed to streamline staff operations and reduce incoming call volume.

To help them stand out in a competitive wedding and event market, we used rich imagery and clear calls-to-action on every page. The overhauled contact forms and addition of a Twin Peaks informational page helped to reduce staff phone calls, allowing their team to dedicate more time to helping guests make memories.

05/22/2026

The Department of Justice recently granted covered entities a one-year extension on the Title II web accessibility compliance deadlines, citing a realistic need for more preparation time across staffing, budget and technology. While this administrative reprieve offers some much-needed breathing room for strained teams, it shouldn't be treated as a free pass to put accessibility on the back burner.

But for residents with disabilities, every delay means another 365 days of being locked out of vital public information, making this extension a rare gift of time to build thoughtful, permanent digital experiences rather than rushed patches.

Instead of hitting pause, this is your window to take control of your digital ecosystem, audit your assets and address complex liabilities like legacy PDF libraries and ineffective third-party plugins.

At Sitecrafting, we live and breathe sustainable compliance, and we can help you turn overwhelming digital chaos into a manageable roadmap before the new deadlines catch up to you.

Take a look at our latest breakdown of the Title II extension, see how it shifts the playing field and explore the exact steps your team can take right now to get ahead of the clock.

The ADA Title II deadline was extended, but don't wait for it to creep up on you again. Contact us today to schedule a digital accessibility audit.

05/15/2026

AI has a time and place…and a limit. Most AI tries to guess who you are by scraping the bottom of the internet. A private, customized AI is different because it lives strictly within the boundaries of your data, your knowledge and, most importantly, your values.

What does that mean for your brand?

🔒Private AI means your proprietary magic stays yours.

🧩 ChatGPT might piece together a wild story about your company from every corner of the internet, but a custom solution stays rooted in the facts you provide. No internet hallucinations here.

🏞️ It handles the repetitive, soul-sucking queries so you can get back to the rivers and the lakes that you’re used to.

Want to learn more about the benefits of going custom? Check out our latest blog.

Let robots handle the data so you can focus on the feeling. Explore what happens when human intuition meets high-end engineering in the modern workplace.

05/12/2026

Big moves for our partners at Mary Bridge Children’s Hospital. 🚀

As they prepare to launch their new, state-of-the-art standalone hospital, we’ve been hard at work crafting a digital framework that’s just as future-ready. By aligning Mary Bridge with the MultiCare parent template, we’ve created a digital infrastructure that is scalable, consistent and built to grow alongside their new campus.

Here’s how we’re making technology work for the families who need it most:
💜Unified, Not Uniform: Mary Bridge now inherits all the powerful functionality of the MultiCare network while keeping the brand identity families love.
💜Mobile-First for Moments that Matter: We prioritized a fast, intuitive mobile experience so parents can find care without the "pinch and zoom" stress.
💜One Source of Truth: Updates happen in one place, allowing the Mary Bridge marketing team to focus on what they do best: connecting families with world-class pediatric care.

We believe digital experiences should empower and inspire. By simplifying the complex, we’re helping connect families to care faster than ever.

05/01/2026

The Department of Justice (DOJ) just issued an Interim Final Rule, extending the deadlines for Title II web accessibility requirements. Although this doesn’t change current ADA obligations, it does give your team more breathing room to meet requirements strategically.

New Deadlines:
- Large Agencies (50,000+ residents): Now have until April 26, 2027.
- Small Agencies & Special Districts: Now have until April 26, 2028.

The IFR is an opportunity to move from reactive fixes to a sustainable, long-term accessibility plan. This extension allows your team to:

1️⃣ Inventory assets- Identify all site, apps and digital documents.
2️⃣ Audit- Test digital assets against WCAG 2.1 AA.
3️⃣ Remediate- Fix issues with PDFs.
4️⃣ Adopt policies- Create processes for ongoing accessibility.

Need help navigating these changes or building a roadmap that sticks? We’re here to support your accessibility journey every step of the way.

04/28/2026

AI is great at processing data; it sucks at grabbing a coffee.

AI can’t sit in the dark with you. It doesn't know the weight of a Tuesday afternoon when everything feels like too much. If it can't navigate the messy reality of being a human, why would you trust it to tell your human story?

Real storytelling comes from relationships, the kind built on trust, history and shared experiences. You can’t prompt an LLM to understand the "why" when it’s never walked a mile in your shoes.

Use the tech, sure, but don't let it take the wheel. Do you want your brand to be “fine,” or do you want people to feel it in their chests?

Be honest, when was the last time a company actually landed in your gut and made you feel something, rather than just filling up your feed?

04/20/2026

Working remotely usually means comfort, but for Marketing Specialist Charlotte Forth, a stint in New York City was about getting uncomfortable.

Charlotte explores how the city helped her break out of her shell while discovering what community looks like from a new perspective. Her takeaway? Whether you’re a face in the crowd of millions or part of a small team, showing up matters more than you think.

Get the scoop 🍎 https://bit.ly/4vz98yq

04/17/2026

Many assume accessibility design isn’t relevant to them. However, temporary or situational barriers can affect anyone at any time.

By following WCAG guidelines and prioritizing diverse user needs, you not only meet accessibility standards but also deliver an inclusive experience that empowers everyone to thrive without digital barriers.

ADA Title II compliance is just one week away. Is your website designed for inclusion? Email us about an ADA audit and we’ll send you the details to get you started. ✉️ [email protected]

04/10/2026

The path forward is not trying to remediate every PDF at once. At SiteCrafting, we help agencies and organizations from a range of industries take a practical approach to PDF remediation. With a clear inventory and triage plan in place, PDF remediation becomes less about reacting and more about building a sustainable accessibility strategy.

Find out how we can help make the process more manageable. https://bit.ly/3NyNRE3