154i Helping brands get found organically through web design, SEO, and social.
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Internal linking shows authority and structure.Every page on your website should be connected for a reason.Internal link...
10/13/2026

Internal linking shows authority and structure.

Every page on your website should be connected for a reason.

Internal links help visitors discover related content and help search engines understand how your pages fit together.

A strong internal linking strategy creates a stronger website.

10/13/2026

Studies show AI content has more factual errors than human writing, especially in health, finance, and legal topics. These errors are confident and hard to spot. Ensure human review for accuracy, particularly in these sensitive fields, to maintain Google rankings and trustworthiness.

10/12/2026

If you use AI for content, it's time for an audit. Check author profiles, factual accuracy, and performance. Fix what's broken, remove what's hurting your business, and prioritize pages that have lost traffic. Ensure your content is trustworthy and beneficial.

10/11/2026

AI content is cheap and fast, but it misses a crucial element: human quality. Fact-checking and proper review take significant human time, changing the math for volume-based strategies. Google's prioritizing quality over quantity, signaling a shift back to authentic, human-driven content.

10/10/2026

Google isn't banning AI content, but they've formalized fact-checking as a requirement, not just a suggestion. The message is clear: AI content is allowed if it's helpful AND fact-checked. This changes how we approach quality online.

10/09/2026

Google just updated its guidelines to crack down on fake author profiles. This means no more AI-generated photos, invented bios, or misrepresented attributions. They're calling it deception. Make sure someone from your business owns the content, not a made-up persona or the agency posting it.

New episode of Measured is live.For the past two years, the conversation about AI content has been loud but blurry. Shou...
10/08/2026

New episode of Measured is live.

For the past two years, the conversation about AI content has been loud but blurry. Should you use AI to write blog posts? Will Google penalize you? Last week, Google made the answer official. On October 1, Google updated its AI-generated content guidelines to say it is critical to manually fact-check and review all AI-generated content before publishing. On October 2, Google added a fake author warning to its Helpful Content guidance, calling out fabricated author profiles as a form of deception.

This week we break down what changed, how to tell if your content has been affected, and what you should actually do about it.

Watch episode: https://bit.ly/4rS4Ktf

You're already paying to show your ad.Why not take up more space?Ad extensions add valuable information, improve visibil...
10/08/2026

You're already paying to show your ad.

Why not take up more space?

Ad extensions add valuable information, improve visibility, and give people more reasons to click. They're one of the simplest ways to strengthen your ads without increasing your budget.

A strong identity should reflect the organization behind it.We designed the logo for Prairie View Living to create a wel...
10/07/2026

A strong identity should reflect the organization behind it.

We designed the logo for Prairie View Living to create a welcoming, professional identity that represents the people and purpose at the heart of the organization.

Simple. Distinctive. Recognizable.

Content written for people performs better in search.Too many websites write for algorithms instead of customers.The bes...
10/06/2026

Content written for people performs better in search.

Too many websites write for algorithms instead of customers.

The best content is easy to understand, answers questions, and provides real value.

Write for the person reading the page.

Search engines are getting better at rewarding exactly that.

Address

609 1st Avenue West
Spencer, IA
51301

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 2pm

Telephone

+17125603949

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