Mr.Poon was driven to create audio products that would meet two goals: 1) provide the consumer with high-end audio, and 2) make audio components accessible to all by offering them at as low a cost as possible. Hence, the goal of the company is best summed up in our logo "High-End at Low-Cost." Being a consummate listener of audio, Mr. Poon knew what he needed to attain at the audio level and took
his designs a step further than most. Instead of using only objective testing and circuit theory to design his products, he used subjective listening tests that targeted specific genera's of music. All of Monarchy's products are not only conceived of and designed in the USA but also are assembled in the USA; the exception being the NM24 tube DAC. By using the label "Product of the USA," you can be assured the you will benefit from the greatest of "Yankee" ingenuity, innovation, and design. Design that is driven to meet the demanding needs of the American audiophile. You may also get some satisfaction/delight in knowing that by purchasing a Monarchy Audio product that some of your money will be used to support our local schools and community, for the simple reason that we pay local property and sales taxes. Always be aware that you are getting the finest audio products available at it's price, and in many cases you can take your $1000 of Monarchy product and compare it to products worth 2 to 5 times as much. If you find this hard to believe then merely read the reviews that we have conveniently provided for you. Some will say that we are providing reviews that only make us look good, and we will respond by asking you to Google the Monarchy product that you are interested in and read for yourself. One last point, if you Google a Monarchy product (for example, Monarchy SM70) you may be surprised to see how often Monarchy amplifiers, DAC's, etc., are used in systems to test other products such as speakers, cables, turntables, etc. When you buy a Monarchy Audio product you can take relief in knowing that you have purchased one of the finest components available for the money, or like we say here at Monarchy: "High-end at Low-Cost!"
