Simply Measured

08/01/2018

Our industries are defined by change, and it’s hard not get excited by that. Since Sprout's acquisition of Simply Measured in December, we’ve been hard at work transforming two separate companies into one cohesive brand. Today, we’re taking our efforts a step further by truly connecting our social communities. This is the last post for Simply Measured from this account, please follow us at Sprout Social for the smart and relevant content you’ve come to expect and engaging conversation!
You can also find us here:
☑️ Twitter: https://twitter.com/SproutSocial
☑️ Instagram: https://www.instagram.com/sproutsocial/
☑️ LinkedIn: https://www.linkedin.com/company/sprout-social-inc-/
☑️ Pinterest: https://www.pinterest.com/sproutsocial/pins/

06/22/2018

Content labeling is an easy way to group and segment owned, competitive, and influencer posts.

Two weeks ago, we published an introduction to content labeling, explaining why it is such a crucial piece of the social analytics puzzle. Content labeling is an easy way to group and segment owned, competitive, and influencer posts. Why would you want to do that? So you can analyze particular piece...

06/21/2018

Instagram influencers are flooding the feed, but which trendsetters are the best advocates for your brand? http://bit.ly/2rfpUDK

06/20/2018

This is the testing guide for social marketers who don’t typically use the scientific method but want more insight into the why. http://bit.ly/2HVOdND

06/19/2018

Last week at the Mariners game like

06/19/2018

We uncover details of Facebook algorithm and security changes, and what they mean for you. http://bit.ly/2qAny1C

06/18/2018

Facebook Groups offer your fans a place to rally around your brand and/or topics that are near and dear to their hearts. Here are some tips to keep in mind.

Facebook's algorithm update favors community and conversation-building over passive consumption. This forces many brands to make a fundamental shift in how they craft campaigns and content, so that their brand will show up in user feeds. One way to connect with your audience on Facebook in 2018 with...

06/15/2018

The digital landscape is constantly changing. Here's how to keep your strategy relevant. http://bit.ly/2HdEJBw

06/14/2018

With social network updates happening faster than you blink, using hashtags to raise brand awareness is not as easy as adding # to your target keywords. http://bit.ly/2rfCvGW

06/11/2018

Use the SMART framework to set some BHAGs. Learn more here.

Our webinar The 30-Day Social Marketing Transformation Plan asked social marketers to rethink their strategies, start at the very beginning (solid goal-setting and wise success metrics-choosing), and take the transformation process step-by-step, instead of trying to do it all at once. We want to mak...

06/08/2018

Many people find your page through their social circles, but there are other ways they stumble on your brand. http://bit.ly/2q81FYi