05/21/2026
Nobody talks about the part where you take two months off and still can't stop thinking about posting something.
Burnout in social media isn't dramatic. It's quiet. It's losing your creative spark in a meeting. It's working 12-hour days from May to October and not even noticing until you can't write anymore.
We asked social media managers across the industry about burnout and only 1 in 10 said their workload actually feels reasonable.
If you've felt any of this, know that you're not the problem (the conditions are).
Save this one. Tag someone who needs to see it.