Preston Cinema Systems

02/14/2026

ALC—Anywhere Lens Control. The prototype is here at so check it out at booth 310!*

*This was to be posted this morning (UK time), before the started, but apparently WiFi isn’t this town’s strong suit.

02/14/2026

ALC—-Anywhere Lens Control.

02/14/2026

ALC—Anywhere Lens Control. Come check it out at the BSC show. Booth 310.

01/28/2026

Anywhere Lens Control….the HU4 companion DPs and DITs have been asking for!!! Read about it ! Thanks to Chad for the immediate text message letting me know the article was live! www.fdtimes.com

11/04/2025

02/14/2025

02/15/2024

He’s baaack! After missing last year’s event due to a small scheduling conflict (receiving an ), Howard Preston is back in at in Booth 445. Looks to be a busy one so get there early!!

08/29/2023

Hello Preston Community!

If you find a piece of Preston gear with serial numbers on any website (craigslist, offerup, mercari, ebay, facebook groups), it is incumbent upon you to reach out to us, Preston Cinema, to see if the serial number is not marked as stolen in our system. If it's a crazy deal or STEAL on eBay, craigslist, OfferUp, or Mercari, it's likely stolen.

When Preston gear is stolen, the owners contact us to note it in our system. Our policy for stolen equipment is to confiscate it when it comes into our office. You will lose money and/or gear.

Unfortunately, this is happening too often. Please share this with your friends and colleagues. Stolen gear hurts everyone.

Thank you!

06/02/2023

It’s Cinegear time! Come visit us at Booth 54 to see the new HU4 features, including . Thank you for the cameras and lenses!

05/16/2023

Come visit us at the Euro Lens Summit and find out about the newest feature for the HU4, to be released shortly. Register