Cloud Software Association

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San Luis Obispo, CA
Cloud Software Association

The SaaS partnership network. Join over 2,000 companies building the market for SaaS distribution with platforms, integrations, channels and marketplaces.

We're the the trade association of companies selling cloud software.

08/31/2023

TODAY, 10AM PT! 👉 How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growth

We are all focused on growing our business. We want the lowest cost go-to-market with the greatest ability to scale - That’s where startup partnerships come in. How can you focus on this fast growing high potential segment as part of your GTM motion?

This talk by Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.

Learn how HubSpot has scaled its Startup Program over 10 years into a global program of 5,000 partners and 25,000 startups. You will walk away with tangible takeaways and the next steps that you can take to launch your own program.

Register here 👉 https://ow.ly/VrFl50PErHk

08/28/2023

THIS WEEK! How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growth
🗓 Thursday, August 31, 10AM PT

We are all focused on growing our business. We want the lowest cost go-to-market with the greatest ability to scale - That’s where startup partnerships come in. How can you focus on this fast growing high potential segment as part of your GTM motion?

This talk by Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.

Learn how HubSpot has scaled its Startup Program over 10 years into a global program of 5,000 partners and 25,000 startups. You will walk away with tangible takeaways and the next steps that you can take to launch your own program.

Register here 👉 https://ow.ly/VrFl50PErHk

08/25/2023

How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growth
🗓 Thursday, August 31, 10AM PT

We are all focused on growing our business. We want the lowest cost go-to-market with the greatest ability to scale - That’s where startup partnerships come in. How can you focus on this fast growing high potential segment as part of your GTM motion?

This talk by Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.

Learn how HubSpot has scaled its Startup Program over 10 years into a global program of 5,000 partners and 25,000 startups. You will walk away with tangible takeaways and the next steps that you can take to launch your own program.

Register here 👉 https://ow.ly/gBNH50PErHj

08/24/2023

TODAY, 10 AM PT 🗓 Importance of Partner Operations + Enablement & the Impact on Agencies

Join Lindsey Ward from Cloud Software Association as she guides the discussion featuring industry experts Shubham Sood from JustCall, Christi Williams from HubSpot, and Vince De Benedetto from Automated Dreams.

Together, they will dive into a conversation about the significance of partner operations and enablement, and its impact on agencies. This insightful panel will provide valuable insights, strategies, and real-world experiences that shed light on the dynamic role of partner operations.

They will discuss topics like:
• Why is Partner Operations an important focus area for SaaS businesses?
• Key differences observed in partner behavior pre/post enablement
• Agency perspective on a streamlined order of operations and enablement
• Tools, training, and resources needed for partners to be successful
• How to track partner enablement goals

👉 REGISTER HERE: https://ow.ly/MkBU50PAVL7

08/23/2023

🗓 Importance of Partner Operations + Enablement & the Impact on Agencies
Thursday, August 24, 2023, 10 AM PT

Join Lindsey Ward from Cloud Software Association as she guides the discussion featuring industry experts Shubham Sood from JustCall, Christi Williams from HubSpot, and Vince De Benedetto from Automated Dreams.

Together, they will dive into a conversation about the significance of partner operations and enablement, and its impact on agencies. This insightful panel will provide valuable insights, strategies, and real-world experiences that shed light on the dynamic role of partner operations.

They will discuss topics like:
• Why is Partner Operations an important focus area for SaaS businesses?
• Key differences observed in partner behavior pre/post enablement
• Agency perspective on a streamlined order of operations and enablement
• Tools, training, and resources needed for partners to be successful
• How to track partner enablement goals

👉 REGISTER HERE: https://ow.ly/MkBU50PAVL7

07/27/2023

Today, 10AM PT. Why (and How) to Build a B2B Affiliate Marketing Program

How does B2B affiliate marketing work, and what role should the affiliate channel play in a modern B2B partnerships program?

In this panel discussion led by Matt Moore, Product Marketing at impact.com, veterans from across the B2B affiliate ecosystem will shed light on these topics, and suggest some best practices for anyone looking to create or grow a B2B affiliate marketing program.

Joining us as featured panelists are:
• Keemia Ferasat, Manager of Global Affiliate Marketing & Partnerships, Microsoft 365
• Tye DeGrange, CEO, Round Barn Labs
• Zoe Mackay, Strategic Partnership Manager, Technology Advice

Register here 👉 https://us02web.zoom.us/webinar/register/WN_bHmeM4sSRdm4Bd9xEVc8nA

07/21/2023

Why (and How) to Build a B2B Affiliate Marketing Program
🗓 Thursday, July 27, 10AM PT

How does B2B affiliate marketing work, and what role should the affiliate channel play in a modern B2B partnerships program?

In this panel discussion led by Matt Moore, Product Marketing at impact.com, veterans from across the B2B affiliate ecosystem will shed light on these topics, and suggest some best practices for anyone looking to create or grow a B2B affiliate marketing program.

Joining us as featured panelists are:
• Keemia Ferasat, Manager of Global Affiliate Marketing & Partnerships, Microsoft 365
• Tye DeGrange, CEO, Round Barn Labs
• Zoe Mackay, Strategic Partnership Manager, Technology Advice

Register here 👉 https://us02web.zoom.us/webinar/register/WN_bHmeM4sSRdm4Bd9xEVc8nA

07/20/2023

TODAY, 10AM PT l 🔥 How to Build an Ecosystem Business Mode

Join Kenny Browne from Partner Fleet who will talk about how to generate more revenue with an business model. 📈

He will cover the steps towards an ecosystem business model, from getting company-wide buy-in to understanding influence at every stage of the buyer’s journey and customer lifecycle.

You’ll come away with a holistic big picture view on driving growth in your company through an ecosystem strategy, and how to get started today. 🙌

He will discuss topics like:
• Getting executive buy-in
• Prioritizing product with a build, buy, or partner framework
• Driving scaled growth strategies
• + more

Register here 👉 https://us02web.zoom.us/webinar/register/WN_1vrOM8hDQmKDMwqrzjaC6Q

07/19/2023

How to Build an Ecosystem Business Model 🔥 TOMORROW, Thursday, July 20

Join Kenny Browne from Partner Fleet who will talk about how to generate more revenue with an business model. 📈

He will cover the steps towards an ecosystem business model, from getting company-wide buy-in to understanding influence at every stage of the buyer’s journey and customer lifecycle.

You’ll come away with a holistic big picture view on driving growth in your company through an ecosystem strategy, and how to get started today. 🙌

He will discuss topics like:
• Getting executive buy-in
• Prioritizing product with a build, buy, or partner framework
• Driving scaled growth strategies
• + more

Register here 👉 https://us02web.zoom.us/webinar/register/WN_1vrOM8hDQmKDMwqrzjaC6Q

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San Luis Obispo, CA
93405

Website

http://www.cloudsoftwareassociation.com/

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