PickFu

10/15/2026

New in PickFu: the Van Westendorp pricing test. 💸
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Wondering what to charge for your product? Ask real people when a price feels too cheap, like a bargain, getting pricey, and too expensive. PickFu turns their answers into a recommended price and an acceptable range.
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We tried it with 50 US gardeners pricing a new app, and the results pointed to a clear sweet spot.
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Run your first pricing test → https://hubs.li/Q04BkPG90

10/13/2026

You can now run and analyze PickFu surveys right inside ChatGPT. 🎉
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Just ask for what you want to test, like product images, names, or pricing, and PickFu sends it to real people in your target audience.
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The votes and written feedback land back in your chat, so you can go from question to answer without switching tabs.
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Search "PickFu" on ChatGPT's Plugins page to get started.

10/08/2026

PickFu isn't magic.

It's not there to predict a winner or hand you full confidence. It's there to eliminate the obvious losers early, refine the weak ideas, and let the strong ones move forward to further validation.

The shift: stop validating after you've already built it. Start pre-qualifying before it gets expensive.

09/30/2026

Nobody launches bad listing creative on purpose. You just don't find out until weeks later, when the ad spend is already gone.

Daniela Bolzmann (Founder of Mindful Goods) has run 1,000 consumer tests across 850+ brands. 80% of the creative that won those tests correlated with sales lift on Amazon.

Now, she's sharing the patterns behind it.

(Did you catch Daniela's lightning talk at Amazon Accelerate? This is the extended edition with more details, more examples, and Q&A!)

Join the webinar to learn:
🏆 Main image & A+ content patterns that consistently win
🧪 Where pre-testing fits alongside Manage Your Experiments
✅ The 4-step playbook for optimizing listing creative (so you can run it on your own catalog)

Can't make it live? Register anyway and we'll send the recording.

Sign up here 👉 https://hubs.ly/Q04yH7jW0

09/29/2026

Scenes from Amazon Accelerate 2026 ✨

What a great week with the best team, partners, and customers. We're ready for next year already! 🧡

09/20/2026

Accelerate 2026 is finally here!

Visit us at Booth #122 in the Apps & Services section, September 22–24 in Seattle.

Come see the PickFu Agent live in Slack, Claude, our web app, and the other tools your team already uses — real consumer insights without leaving your workflow.

Plus, swag and free PickFu credit for anyone who stops by. See you there!

09/15/2026

Back by popular demand: Add-to-Cart Arcade Night! 🎮

After the Accelerate Block Party wraps, join us for a night of arcade games, drinks, and conversation with fellow Amazon sellers and partners.

📅 Wednesday Sept. 23 | 8:30–11:30pm PDT
📍 GameWorks Seattle
👋 Register: https://hubs.li/Q04xcf_30

Co-hosted with Levanta, BidX, and Linnworks

Back by popular demand! 🎉 The fun keeps going after the Block Party. Join us at GameWorks for a night of arcade games, drinks, and good company with fellow…

09/14/2026

Most listing creative gets picked in a meeting. But nobody in that meeting is the person who will scroll past it.

Daniela Bolzmann takes a data-driven approach. Her agency Mindful Goods has run 1,000+ PickFu tests across 850+ brands to validate listings with real consumers. 80% of the winning creative correlated with Amazon sales lift.

At Amazon Accelerate next week, she's sharing the patterns that win.

📆 Tuesday, September 22, 10:15am PT
📍 Partner Theater B @ Seattle Convention Center

She'll walk through what consistently wins on main images and A+ content, and how to run the same check on your own catalog.

Not going to Accelerate? Daniela will run an extended edition of this talk (with live demos and Q&A) next month: https://hubs.li/Q04xccYw0

09/10/2026

Meet the PickFu Agent — your always-on research assistant. 🚀

It helps you:
🚀 Draft & launch surveys
🎯 Find the right target audience
🔍 Dig into results & uncover patterns
✨ Generate images & concepts to test
🧠 Get research best practices & playbooks

...and more — all from a conversation instead of manually building and analyzing.

It's available now in the PickFu web app. Create your free account or log in to start chatting with the Agent from your dashboard, or click the PickFu AI tab in the sidebar to open a new chat from almost anywhere in the app.

Learn more: https://hubs.li/Q04wBcdt0 ✨