ChannelMeter

10/14/2026

Americans trust independent news Creators as much as journalists, signaling a shift in how people consume news

Six in 10 Americans say they trust a well-known independent news creator as much as a well-known professional journalist on political topics, according to a new survey from Syracuse University’s Center for the Creator Economy (CCE).

09/18/2026

Spotify is expanding its Partner Program to 35+ new markets, giving more podcasters access to new ways to monetize video and audio content

Spotify said since changing its video podcasts creator terms in January, its payouts have increased by more than a third.

09/10/2026

YouTube held 13.8% of TV watch time, keeping its spot as the #1 U.S. TV and streaming distributor https://shorturl.at/ogrnj

Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms in a monthly macroanalysis.

07/21/2026

YouTube’s ad business has surpassed $40B, proving its scale and resilience even as competition from TikTok and Netflix heats up https://www.netinfluencer.com/youtube-40b-usd-ad-business-sees-growth-decelerate-as-tiktok-and-netflix-close-in-report-finds/

07/10/2026

Disney may launch a free Disney+ tier as YouTube’s rise in TV viewing pushes streamers to rethink the subscription-only model

Disney is discussing a free tier for Disney+ as US TV viewers embrace no-cost streamers like YouTube.

07/10/2026

Netflix is doubling down on short-form video, striking new Creator deals to compete for the next generation of streaming attention

Netflix is pushing deeper into the short-form video territory dominated by TikTok and YouTube, striking licensing deals with a slate of major US media publishers to carry bite-sized content on its pla...

07/09/2026

YouTube is reportedly eyeing future FIFA World Cup rights, showing how Creator-first platforms are competing for the biggest live sports events

FIFA has alerted media companies that English- and Spanish-language U.S. rights are likely to be sold together for 2030 and 2034, likely driving up the price.

07/09/2026

Roblox Creator Lana’s Life is bringing her brand to Claire’s stores, showing how Creators are turning online audiences into real-world businesses

Lana's Life created a line of items that will be sold exclusively at Claire's. Some buyers will receive rewards in Roblox as well.

05/29/2026

The next generation of media moguls won’t come from Hollywood — they’ll come from creators like who own the audience, distribution, and the business

On YouTube, creators always owned the content. Now they're building the Hollywood-style business infrastructure around it. This is what the new media moguls instead.

05/05/2026

Instagram rolls out optional “AI creator” labels so users can clearly see when content is generated or edited with AI

The feature is rolling out for accounts that post artificial intelligence-generated content, and the labels will appear on profiles and content.