12/30/2024
It's New Years Eve-Eve, and we're counting down our top-performing conversations of 2024.
Today's feature: Education.
Following up with prospective students to encourage applications and enrollment is a vital but resource-heavy activity for institutions of all kinds. AI agents are the key to connecting with everyone to give them the resources they need to make the right decision.
Our users find that SMS is the best way to engage with students who've expressed interest, but haven't asked to speak with a school representative just yet: 38.1% of prospects messaged with this conversation responded to the AI agent, and 16.7% took the next step to speak with an admissions officer.
Of course, starting the conversation over text requires opt-in, but it's well worth it: 3 out of the top 5 conversations in the education industry were SMS first.
See all the insights on the 2024 top performers in our Year End Conversational AI Agent Performance Index: https://ow.ly/9ysI50Uy20X