Wantent

05/19/2025

Next Stop: San Francisco! 🚀

We are thrilled to announce that we have won the Ukrainian final of the Startup World Cup 2025 and now we are gearing up for the global finals in the United States! Our mission is clear — to proudly represent Ukraine and give it our absolute best, pushing beyond 300%! 💛💙

A huge thank you to EIT Community Hub Ukraine for once again hosting the Startup World Cup in Ukraine, empowering entrepreneurs and expanding the reach of the Ukrainian business community worldwide.

About Startup World Cup:
🎤 Startup World Cup is the world’s largest pitch competition, organized by the global venture capital firm Pegasus Tech Ventures. The competition spans over 75 regional startup contests across more than 20 countries, culminating in a grand finale in Silicon Valley, where the world's top startups compete for a $1,000,000 investment prize.

Since its inception, the competition has united over 10,000 participants and attracted more than 2,500 investors. Global partners include industry giants like Amazon, Google, Microsoft, and many others. The advisory board features top executives from Pfizer, Siri, Netflix, Snap Inc., and more, making this a truly elite global platform for startups.

Check the first comment for the DOU article! ⬇️

05/14/2025

Wantent together with Publicis Groupe, Carat, Media Systems, 4Service,Tavrn, and YouScan, has conducted a comprehensive study on video advertising broadcast on television. This research represents a major step toward defining clear standards for measuring advertising effectiveness in the pharmaceutical industry.

We're also excited to announce that our CEO, Lesha Shaldenko has joined Forbes Ukraine as a contributing author!

Want to know how to turn a pharmaceutical video into a high-impact sales tool? Dive into the full article to learn more!

Як правильно будувати емоційну структуру реклами лікарських препаратів, використовуючи психологічні інсайти та емоційні тригери. Результатами дослідження та ви....

04/14/2025

Exciting news! 🚀

Our CEO Lesha Shaldenko recently joined Forbes AI Day — and now WantentWantent is featured in a new Forbes Ukraine article!

Discover:
• What AI agents really are
• Why hallucinations in AI models could disappear within 2 years
• And how Wantent leverages advanced AI to revolutionize content analysis and help businesses make better, faster decisions.👉
🗣️ Curious? Check the first comment for the link!

Big shoutout to Oles` Petriv, Pasha Lysyi, Maria Znamenska, and Daniil Lubkin — it was a pleasure sharing the panel with you!

04/02/2025

Wantent x YouScan: AI-Powered Collaboration Taking Creative Campaign Analysis to the Next Level!

Wantent a leader in emotional content analysis, and YouScan а top social media monitoring platform, are joining forces to redefine how brands measure campaign success. This partnership gives brands, agencies, and content creators a 360-degree view of their campaigns—from creative production and audience testing to real-time social media impact and long-term influence.

🔹 Wantent helps brands gauge audience emotions toward video and ad content early in the creative process.
🔹 YouScan tracks campaign performance in real time by analyzing mentions, sentiment, and virality across social media.

With this powerful combination, marketers will get a comprehensive report on emotional impact and campaign effectiveness, helping them optimize budgets and maximize results.

Feel free to reach out to us for more details!

03/31/2025

Wantent CEO Lesha Shaldenko at Forbes AI Day!

Lesha Shaldenko took part in the panel discussion "AI as the Core of a Business Model: A Startup’s Perspective," where he shared how Wantent is transforming market in the U.S. and EU by turning audience emotional reactions into actionable insights.

He also broke down the art of selling AI-powered products to corporate middle management — ensuring they clearly see the value behind the technology.

Huge thanks to all the panelists Oles` Petriv Pasha Lysyi Maria Znamenska, MD, PhD Daniil Lubkin for a great conversation and to Forbes Ukraine for hosting such a top-notch event!

10/31/2024

Our first participation at TechCrunch Disrupt 2024 in San Francisco was incredibly productive, filled with valuable insights and feedback from investors and partners. It was a whirlwind of pitches, side events, and preparation for our upcoming Series A. Looking forward to meeting everyone again next year!

The Ukrainian startup delegation participates in TechCrunch Disrupt 2024 thanks to the USAID Competitive Economy Program in Ukraine. This initiative is being implemented jointly by the Ukrainian Startup Fund, with the support of the Ministry of Digital Transformation of Ukraine

05/23/2023

After Cannes, it's an incredible experience to reconnect with VRT our corporate partners and our rock-solid mother hub STADIEM. Excited to embark on the next leg of our journey together!

05/15/2023

I'm excited to announce that I'll be attending Cannes Next from May 16-24 with Wantent! I can't wait to reconnect with old friends and meet new partners at this incredible event. See you there!

03/03/2023

Exciting news! Last month, we at Wantent conducted studies on the Hogwarts Legacy trailers, Rihanna's Halftime Show performance, and 22 Super Bowl commercials. Here are some intriguing highlights: female viewers were highly engaged in Rihanna's Halftime Show with a promotional rate of 47%, while male viewers appeared uninterested during certain parts. T-Mobile's commercials with John Travolta were a hit, receiving the highest rating for emotional engagement, empathy, and likability, with viewers appreciating the humor and pop culture references. We also analyzed how Hogwarts Legacy trailers impacted audiences.... our data is packed with valuable insights, and we can't wait to share them with you. Stay tuned for more updates!

02/08/2023

We are delighted to introduce our new content-testing product Wantent Kids. Speaking of value Wantent Kids is a testing framework able to decompose and scan ideas, scripts, or any kids content in search for unbalanced, fuzzy, or hesitant elements capturing even minor shades of kids attention early enough to retain their engagement. Our customers say that using such tools opened their eyes and clearly articulated how to better achieve their content strategy goals and increase audience engagement, especially for such unique kids audience.

12/01/2022

Wantent has been funded by Google for Startups program 🎉

Today, we are pleased to announce that we have been selected to receive funding from the Google for Startups Ukraine Support Fund.
We will use this fund to strengthen our community and we are proud to be included among these incredible Ukrainian startups.
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Meet the third batch of Google for Startups Ukraine Support Fund recipients. This funding aims to support the Ukrainian startup ecosystem.

08/09/2022

We are thrilled to announce that Wantent will help VRT evaluate and improve its content using Wantent's AI technology. 🚀