02/02/2023
How to Add the Facebook Pixel to Shopify?
To add Facebook Pixel correctly to your Shopify store through Pixel Hook, follow these steps:
Choose a Shopify app that supports Facebook Pixel & Conversion API such as Pixel Hook.
Install the Pixel Hook app from the Shopify App Store.
Create a Facebook Pixel if you don't already have one. You can do this in your Facebook Ads Manager.
Copy your Facebook Pixel ID, which can be found in your Facebook Ads Manager under the Pixels tab.
Go to the settings of the Pixel Hook Shopify app you installed, give name to pixel(Any) and paste your Facebook Pixel ID.
Configure the app's settings to your preference, including which events to track and any conversion values.
Save the settings and test your Facebook Pixel to make sure it's working properly.
Start tracking your Shopify store's events and optimizing your Facebook ads based on the data.
