Jones Street Creative

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United States
Roanoke, VA
Jones Street Creative

Branding, marketing strategy and graphic design services.

10/17/2026

There are photographers, and then there’s Aaron Spicer
🙏🙏🙏

10/07/2026

✨️Logo Reveal✨️ for Blue Koi, a beloved noodles and dumplings restaurant in Kansas City.

The delicate part of refreshing a legacy brand is that your loyal customers are a very big asset, and the new look has to earn their trust all over again. When it works, nobody feels like they lost something. They feel excited to keep coming back and the staff feel proud to show it off.

Congrats to the Blue Koi team on this next chapter. Same favorite order, fresh new look.

Illustrations: Aaron Kelderhouse

10/04/2026

A client just thanked me for "truly getting it."

The compliment that hits hardest is a mirror. It shows you exactly what you value. For me, that's being understood and making life easier for the people I work with.

So tell me. What's the best compliment someone could give you about your work? 👇

This week's newsletter has the whole story, plus the one question I ask before I design anything. Sign up at https://www.jonesstreetcreative.com/contact and it'll land in your inbox this week.

10/02/2026

Some kind words from a client whose quarterly newsletter I design.

He didn't say I'm the world's best designer. He said I get it, I make it the process easy. That working together feels seamless.

After years of doing this work, that's truly the best compliment.

04/17/2026

When I met Jess, the founder of Noble Boots Bookshop, she told me her vision of a mobile bookstore. Whimsical, cozy, a little retro. Great, I said. Tell me more. And then she told me about Boots.⁠
⁠
Boots was an old cat that had the kind of unbothered, scene-stealing energy that you can't ignore. I knew immediately this cat had to be in the logo.⁠
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Boots makes the most perfectly playful “b” and stand alone brand mark.

Can’t wait to see the trailer transformation come to life very soon! 🙌🎉

04/16/2026

I designed the last version of the Oya Construction website years ago. So when Nadean called about a refresh, it felt like getting the band back together.

My fave bits are the safety yellow + orange accents 🙌

I am unreasonably proud of this one.

Nadean, thank you for trusting me with your brand again. You and your team are the real forces of nature. 💧🌈

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Roanoke, VA
24015

Website

http://www.jonesstreetcreative.com/

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