What are the opening hours?

Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

Shapes & Colors, by Jolinda

Name: Shapes & Colors, by Jolinda
Address: 313 E Broad Street, Richmond, VA, 23219, US
Telephone: +18043627660
Price range: $$$

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Richmond, VA
Shapes & Colors, by Jolinda

We help maturing businesses with branding, website design, and consistent marketing materials.

10/24/2026

Branding pro tip: Your brand should be recognizable even when your logo isn't there.

Consistent colors, typography, imagery, messaging, and overall personality help people recognize your business across different places.

Your website, social media, printed materials, and other brand touchpoints should feel like they belong to the same business.

If someone removed your logo, would they still know it was you?

10/19/2026

Farm 1750 is a historic Virginia farm and event destination with roots dating back to 1750. Through our work with Lavender Hill, we had the opportunity to help create a logo for Farm 1750’s production brand.

Because Farm 1750 is a brand within a larger business, it needed an identity of its own, one that could distinguish the production brand while still fitting into the larger Lavender Hill family.

We created a logo design that gave Farm 1750 a visual starting point and helped establish its own recognizable identity while complementing the larger brand.

Building a new brand within an existing business? We can help give it a look of its own.

10/16/2026

We miss when AI stood for Adobe Illustrator.

While AI can generate just about anything these days, we still believe there’s something valuable about the human side of design: understanding the business, developing the concept, and making intentional choices that actually fit the brand.

AI-generated logos are built through pattern recognition from existing material, much of which comes from creative work that artists and designers have made. That can make copyright difficult to defend, and more importantly, a logo is supposed to be unique to the business it represents, not a remix of what already exists.

AI also doesn't approach design the way a human designer does. Things like intentional white space, balance, symbolism, and knowing what not to add are part of the thinking behind a strong visual identity.

For Pantoro Financial Intelligence, we created a visual identity designed to communicate the intelligence, clarity, and expertise behind their brand. Because good branding isn't just about what looks good. It's about understanding the business behind it and creating something that feels uniquely theirs.

What does AI mean to you these days?

10/14/2026

Before we start designing, we start with questions.

Who are you? Who are you trying to reach? What do you want people to understand about your business? And where are you trying to go?

Taking the time to understand those things helps us create branding that's actually connected to the business, not just something that looks good.

Good branding starts with a good conversation.

10/12/2026

A strong brand starts with an idea, and bringing that idea to life takes creativity, intention, and a human touch.

For Castle Thunder Tactical, we created branding rooted in the handmade artistry and creativity behind the design process. We believe logos and visual identities should come from thoughtful collaboration and original ideas, not a one-click solution.

From the initial concept to the finished design, every detail is created with purpose to help a brand communicate who they are and what they stand for.

Good branding should feel personal, not generated.

If you're looking for a creative partner to build a brand that feels uniquely yours, connect with us through our website.

10/09/2026

October is Women’s Small Business Month, and we’re celebrating the women who are building, growing, and leading businesses in our community.

We’re grateful to work alongside so many talented women business owners and entrepreneurs who bring their ideas, expertise, and passion to the work they do.

Today, we’re giving a special shoutout to some of our clients, referral partners and business besties. We see you, we support you, and we’re proud to be part of your journey.

Who’s a woman-owned business you love supporting? Tag them below!

10/07/2026

A logo is important, but it's only one part of a brand.

Your brand also includes your visual identity, messaging, personality, customer experience, and the way people feel when they interact with your business.

That's why we believe good branding starts with understanding the bigger picture, not just choosing colors and fonts.

What is one word you want people to associate with your brand?

10/05/2026

New Oak Insurance is an independent insurance agency helping individuals, families, and businesses find coverage that fits their needs.

When came to Shapes & Colors, they needed a brand identity that would give their agency a recognizable foundation. We created a custom logo design to establish the visual starting point for the New Oak brand.

Building a brand isn't just about choosing a name and putting it on a page. It's about creating a visual identity that helps people recognize and connect with the business behind it.

Starting a business? Let us help with your branding.

10/01/2026

RVA Champions is a Richmond Region Tourism initiative celebrating the people, places, and experiences that make Richmond a great place to visit.

Richmond Region Tourism brought in Shapes & Colors for logo design on the RVA Champions project, giving the initiative a visual identity that could represent the energy and pride behind the program.

A logo is one piece of a larger brand, but it's often one of the first things people recognize. Creating a strong visual identity starts with understanding what a brand represents and who it needs to connect with.

Branding isn't just about how something looks. It's about what people remember.

09/29/2026

Happy National Coffee Day from Shapes & Colors!

Coffee fuels our creativity over here - and we have plenty of it on tap at our coworking space, Gather Arts District.

We love the blends brewed fresh daily at Richmond area locations.

Want to help us spread some local love on this National Coffee Day? Tag your favorite LOCAL roasters, coffee shops, coffee brews or pop-ups in the comments and tell us your usual order.

Address

313 E Broad Street
Richmond, VA
23219

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Telephone

+18043627660

Website

https://jolinda.com/

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