06/05/2026
Improving performance often starts with challenging the way things have always been done.
At NADA, our panel Breaking the Status Quo & Building a Performance Advantage explored the mindset shift needed to create stronger Fixed Ops results and build a more durable competitive advantage.
Dynatron’s Maureen Martin was joined by:
• Liza Borches, President/CEO, Carter Myers Automotive
• Julian Dragos, Director of Fixed Operations, Fred Beans Automotive Group
• Jason Yates, VP of Fixed Operations, Ron Marhofer Auto Family
• David Long, Executive Manager, Hansel Auto Group
• Michael Hayes, Director, NADA Academy
▶️ Watch the full session to hear more from the panel: https://ow.ly/5SOY50YFbOC