Dynatron Software, Inc.

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Dynatron Software gives automotive Fixed Operations a clear Performance Advantage, cutting through the "data fog" to drive stronger margins, smarter decisions, and long-term service performance.

06/05/2026

Improving performance often starts with challenging the way things have always been done.

At NADA, our panel Breaking the Status Quo & Building a Performance Advantage explored the mindset shift needed to create stronger Fixed Ops results and build a more durable competitive advantage.

Dynatron’s Maureen Martin was joined by:
• Liza Borches, President/CEO, Carter Myers Automotive
• Julian Dragos, Director of Fixed Operations, Fred Beans Automotive Group
• Jason Yates, VP of Fixed Operations, Ron Marhofer Auto Family
• David Long, Executive Manager, Hansel Auto Group
• Michael Hayes, Director, NADA Academy

▶️ Watch the full session to hear more from the panel: https://ow.ly/5SOY50YFbOC

Dynatron is teeing up for the Annual OCADA Golf Tournament! ⛳On June 8, stop by and connect with Rob Melaris, Regional S...
06/05/2026

Dynatron is teeing up for the Annual OCADA Golf Tournament! ⛳

On June 8, stop by and connect with Rob Melaris, Regional Sales Director, and Heather Kane Reier, Regional Sales Manager, at the Orange County Automobile Dealer's Association Annual Golf Tournament.

Let’s talk Fixed Ops performance, share insights, and discuss how dealerships are turning data into clearer decisions, stronger margins, and a true Performance Advantage.

Will you be attending? Let’s connect. 👇
https://ow.ly/SYJi50Z5j49

Dealership profitability is getting harder to protect.Margins are tighter. Costs are rising. Customer expectations keep ...
06/04/2026

Dealership profitability is getting harder to protect.

Margins are tighter. Costs are rising. Customer expectations keep climbing. And for many dealership leaders, the old playbook is no longer enough.

That is why Fixed Operations is moving from operational support to strategic advantage.

The opportunity is already in the service drive. Every repair order, pricing decision, advisor interaction, declined service opportunity, and warranty submission creates a chance to either protect margin or let it slip away.

In our latest blog, we explore why Fixed Ops growth is becoming one of the clearest ways dealerships can improve profitability, strengthen retention, and build more consistent performance.

The dealerships gaining ground are asking better questions:

Where are we losing margin?
What revenue is already entering the service drive but not being captured?
Where are pricing inconsistencies creating profit leakage?
How can we improve retention without sacrificing profitability?

Fixed Ops excellence is no longer optional. It is controllable, measurable, and recurring — and when supported by the right visibility, process, and accountability, it becomes a true dealership performance advantage.

See how dealerships are turning Fixed Ops into a more consistent performance advantage:
https://ow.ly/25wX50YZ8Av

The best Fixed Ops teams know what is working, what is not, and why.With clean, consistent data, dealership leaders can ...
06/03/2026

The best Fixed Ops teams know what is working, what is not, and why.

With clean, consistent data, dealership leaders can better understand pricing performance, protect profitability, compare results across teams, and identify what is driving change.

That visibility makes it easier to coach with confidence, prioritize the right opportunities, and improve performance over time.

Ready to Gain a Fixed Ops Performance Advantage?
Let’s uncover the profit opportunity in your Fixed Ops.
➡️ https://ow.ly/PxIV50YQMe5

There's something different about conversations that happen right on the dealership floor. Less theory, more reality.Tha...
06/03/2026

There's something different about conversations that happen right on the dealership floor. Less theory, more reality.

That was the energy yesterday at Paragon Honda for Ted Ings' Fixed Ops Roundtable's pop-up event. Dynatron's Maureen Martin was there, connecting with leaders across the industry.

The conversations we have in rooms like this reinforce something we think about every day: when teams can cut through the data fog and see what's actually driving performance, the path from insight to impact gets a lot shorter.

Huge thanks to Ted Ings and Sarah Vantine for a great session, and to Brian Benstock and the Paragon Honda team for hosting.

These are the rooms where the best ideas in Fixed Operations take shape.

It's happening today.Join us at 1pm ET for "Fixed Ops Performance: Turning Data into Action to Protect Margin and Drive ...
06/03/2026

It's happening today.

Join us at 1pm ET for "Fixed Ops Performance: Turning Data into Action to Protect Margin and Drive Growth," a live conversation featuring Jaime Macias, Casa Auto Group; Cindy Lentz, Germain Automotive Partnership; Michael Hayes, NADA Academy; Ed Roberts, Bozard Ford Lincoln; and Maureen Martin, Dynatron.

If you haven't registered yet, there's still time: https://ow.ly/4glI50Z6f1U

See you there!

National Automobile Dealers Association

May Performance Spotlight: CP ELR Growth Reaching $20.63 in 180 DaysThis month’s highlighted dealerships show what can h...
06/02/2026

May Performance Spotlight: CP ELR Growth Reaching $20.63 in 180 Days

This month’s highlighted dealerships show what can happen when pricing strategy, visibility, and accountability work together.

May results include:
• CP ELR improvement up to $20.63
• Annualized revenue gains up to $277,767.29
• Measurable growth across multiple brands and markets in 180 days

The common thread:
• Better insight into pricing opportunities
• More consistent ex*****on at the advisor level
• Coaching that helps teams turn data into action

👉 Swipe through to see May’s CP ELR performance highlights.

06/02/2026

What if your service KPIs were simply… right in front of you?

Maria Marchina (Service Manager, Lilliston Ford) shares how Dynatron makes it easy to keep an eye on key performance measurements at a glance, and why seeing quick feedback after making changes is so motivating.

🎥 Hear Maria’s full testimonial.

🚗 Dynatron is on the move this month!We’re looking forward to connecting with dealers, Fixed Ops leaders, and partners a...
06/01/2026

🚗 Dynatron is on the move this month!

We’re looking forward to connecting with dealers, Fixed Ops leaders, and partners across the country.

Here's where you'll find us in June:

📍 Annual Orange County Automobile Dealers Association Golf Tournament
June 8 | Mission Viejo, CA

📍 Ted Ings' Fixed Ops Roundtable Pop-up Event
June 10 | Sacramento, CA

📍 Ted Ings' Fixed Ops Roundtable Pop-up Event
June 12 | San Jose, CA

📍 Kentucky Automobile Dealers Association Inc. Family Convention
June 14–17 | Farmington, PA

📍 North Carolina Automobile Dealers Association Family Convention
June 21–23 | White Sulphur Springs, WV

📍 Car and Truck Dealers Convention
June 21–24 | Miramar Beach, FL

If you’ll be at any of these events, let’s connect.

We’re always glad to talk about the strategies helping dealerships improve profitability, strengthen pricing, and get more value from their Fixed Operations data.

See you there! 👋

Fixed Ops is under pressure — and the dealerships pulling ahead are the ones who can see clearly through the "data fog."...
06/01/2026

Fixed Ops is under pressure — and the dealerships pulling ahead are the ones who can see clearly through the "data fog."

Excited to be part of this conversation with National Automobile Dealers Association (NADA) on June 3 — featuring Jaime Macias, Vice President of Operations, Casa Auto Group; Cindy Lentz, Corporate Fixed Operations Director, Germain Automotive Partnership; Michael Hayes, Director, NADA Academy; Ed Roberts, COO, Bozard Ford Lincoln; and Maureen Martin, Vice President Strategic Alliances, Dynatron.

If you're a dealer or Fixed Ops leader looking to protect margin and drive sustainable growth, this is a conversation you won't want to miss.

Register here: https://lnkd.in/g-NVJTzt

Join us on June 3 at 1pm (ET) for the webinar, "Fixed Ops Performance: Turning Data into Action to Protect Margin and Drive Growth" with industry experts Jaime Macias, Cindy Lentz, Michael Hayes, Ed Roberts, and Maureen Martin - register now: https://bit.ly/49zrMx0

(Vendor Sponsored Content) Dynatron Software, Inc.

Address

2703 Telecom Parkway
Richardson, TX
75082

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

(866) 888-3962

Website

https://www.youtube.com/@Dynatron-Software, https://www.linkedin.com/company/dynatron

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