WSI Digital

WSI Digital We help community banks and financial brands get found online with creative digital solutions.

We help businesses and organizations better understand and leverage the power of the Internet as a strategic business tool. We do this through creative online marketing, digital strategies, social technology and web development.

AI is becoming part of everyday business conversations, decisions, and workflows. But every organization is at a differe...
10/13/2026

AI is becoming part of everyday business conversations, decisions, and workflows. But every organization is at a different stage.

The 2026 AI Business Insights Survey is designed to better understand how businesses are using AI today, what skills and guardrails they are putting in place, and where leaders see the biggest opportunities and challenges ahead.

It only takes 7 to 8 minutes to complete, and your feedback will help shape this year’s AI Business Insights Report.

No right answers. No wrong answers. Just your honest perspective.

Take the survey: https://bit.ly/2026-wsi-ai-survey

Today, we recognize Columbus Day and Indigenous Peoples’ Day. As communities across the country observe the day in diffe...
10/12/2026

Today, we recognize Columbus Day and Indigenous Peoples’ Day. As communities across the country observe the day in different ways, we appreciate the histories, cultures, traditions, and people that have shaped the communities we serve.

10/09/2026

AI is showing up in more places across business every year, but how companies are using it, managing it, and preparing for what comes next can look very different.

That’s why we’re launching the 2026 AI Business Insights Survey.

This quick 7 to 8 minute survey asks how your business is using AI today, how you’re building skills and governance around it, and where you see the biggest opportunities and risks ahead.

This is our third year running the survey, and your input will help shape the 2026 AI Business Insights Report.

There are no right or wrong answers, just your honest perspective.

Take the survey: https://bit.ly/2026-wsi-ai-survey

Bank marketers are often asked to support every department, manage the brand, create campaigns, track results, and prove...
10/09/2026

Bank marketers are often asked to support every department, manage the brand, create campaigns, track results, and prove marketing’s value along the way. But what does it take to move from internal service provider to strategic partner? That’s exactly what Eric Cook of WSI and Neil Reynolds of Bank Marketing Center explore in this webinar. You’ll learn practical ways to:
• Speak the language of banking
• Connect marketing to meaningful business outcomes
• Improve campaign tracking
• Better communicate your department’s value
🎥 Catch the replay: https://bit.ly/bank-marketing-webinar-replay

We’re celebrating some exciting news! 🏆 Eric Cook and the WSI Digital team were honored with six awards at WSI’s 2026 Gl...
10/08/2026

We’re celebrating some exciting news! 🏆 Eric Cook and the WSI Digital team were honored with six awards at WSI’s 2026 Global Convention. We’re grateful for the recognition and even more grateful for the community banks, partners, and team members who make the work behind these awards possible. Take a look at what we brought home and what this recognition means to our team. Read more: https://bit.ly/honored-with-six-awards

Looking for a speaker who understands both banking and the rapidly changing digital world? Eric Cook brings decades of b...
10/07/2026

Looking for a speaker who understands both banking and the rapidly changing digital world? Eric Cook brings decades of banking experience together with hands-on expertise in digital marketing, strategy, and AI to deliver practical, engaging sessions for banking audiences. From conferences and association events to leadership meetings and workshops, Eric focuses on ideas bankers can understand and put to work. Planning your next event? Learn more about Eric’s speaking topics and availability: https://bit.ly/Hire-Eric-Cook

October is Cybersecurity Awareness Month! 🔐 Cybersecurity isn’t only an IT responsibility. We all play a role in protect...
10/06/2026

October is Cybersecurity Awareness Month! 🔐 Cybersecurity isn’t only an IT responsibility. We all play a role in protecting ourselves, our organizations, and the information we work with every day. A few good habits can make a difference:
🔗 Think before clicking unexpected links.
🔑 Use strong, unique passwords.
📱 Turn on multi-factor authentication when available.
⬆️ Keep your devices and software updated.
🚩 Be cautious when a message creates an unusual sense of urgency.
And remember: if something feels off, take a moment to verify before you click, download, respond, or share information. Stay alert. Stay informed. Stay safe online!

Your team is probably already hearing about AI every day. The bigger question is: Do they know how to use it effectively...
10/05/2026

Your team is probably already hearing about AI every day. The bigger question is: Do they know how to use it effectively and responsibly? WSI helps community banks build practical AI knowledge through training designed to make the technology easier to understand and apply. We help teams move beyond the hype and explore how AI can support real-world work while keeping responsible adoption top of mind. Interested in AI training for your bank? Learn more: https://bit.ly/TLB-AI-Workshops-Training

Big news to share! WSI Digital and Forward Bank were recognized with the Global People’s Choice Award at WSI’s 2026 Glob...
10/02/2026

Big news to share! WSI Digital and Forward Bank were recognized with the Global People’s Choice Award at WSI’s 2026 Global Convention for their two-year partnership helping bring practical, responsible AI adoption to community banking. From governance and staff training to measurable time savings, this collaboration is a great example of what can happen when AI is treated as a true thought partner, not just another technology tool. Read the full story: https://bit.ly/Global-Peoples-Choice-Award

10/02/2026

This Bank Used AI to Find the Customers It Was Missing 🔍

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402 Houghton View Drive
Prudenville, MI
48651

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Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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