Hawthorn Creative

Hawthorn Creative We craft the marketing solutions hospitality and luxury lifestyle brands rely upon to reach and attra We are Hawthorn Creative.

We craft the marketing solutions the hospitality, event, and wedding industries rely upon to reach and attract customers. We boast an award-winning team of designers, writers, salespeople and marketers dedicated to creating more loyalty, more sales, and more opportunities for every client.

Getting travelers to your website is one thing. Getting them to skip the OTA and book directly with you is another.Today...
10/15/2026

Getting travelers to your website is one thing. Getting them to skip the OTA and book directly with you is another.

Today’s travelers bounce between search engines, social feeds, comparison sites, and plenty of other touchpoints before choosing where to stay. The right paid media mix helps your property show up throughout that journey, from the first flicker of wanderlust to the moment they’re ready to enter their credit card number.

So, which paid strategies deserve a place in your playbook?

We’re breaking down five of them, how they work, and where they fit into the path to a direct booking on the Hawthorn Creative blog. Read more: https://hawthorncreative.pulse.ly/8wyhgmdfvq

10/08/2026

Hospitality marketing is equal parts art and science. It takes an eye for what makes a place worth experiencing, a deep understanding of the people you want to reach, and a data-backed strategy to turn those insights into action.

We pair strategic thinking and technical know-how with strong creative instincts (plus more than 20 years spent getting to know this industry) to create marketing that feels true to the experience and gets the right people excited about it.

Ready to make your hospitality marketing work harder (and look good doing it)? Get in touch with our team: https://hawthorncreative.pulse.ly/rbiqclpoyi

AI can make a marketer’s life a whole lot easier. But knowing how to use it well is becoming just as important as knowin...
09/29/2026

AI can make a marketer’s life a whole lot easier. But knowing how to use it well is becoming just as important as knowing how to use it at all.

There are plenty of places where AI can save time, surface insights, and help move good ideas forward.

There are also plenty where handing over too much control can cost your brand the originality, accuracy, and human connection that good marketing depends on.

So, where should you put AI to work, and where should you keep a human firmly in the driver’s seat? We’re breaking down some of the best (and worst) ways to use AI for marketing your business at the link below.

https://hawthorncreative.pulse.ly/wk5qwlxt1y

Today marks the first official day of fall, and one of our favorite times of year to see a longtime Hawthorn client, New...
09/22/2026

Today marks the first official day of fall, and one of our favorite times of year to see a longtime Hawthorn client, New Hampshire Lakes Region, really show off. 🍂

Since 2018, our partnership with the New Hampshire Lakes Region Tourism Association has been all about sharing what makes this destination worth exploring year-round. But come fall, the content practically writes itself. (Almost.)

See how we’ve helped the Lakes Region turn its year-round appeal into a cohesive destination marketing strategy in our case study at the link below.

https://hawthorncreative.pulse.ly/vifa89lcep

Nearly half of couples get engaged between Thanksgiving and Valentine’s Day, which means wedding and event venues have a...
09/17/2026

Nearly half of couples get engaged between Thanksgiving and Valentine’s Day, which means wedding and event venues have an important window ahead to reach newly engaged couples as they start searching, scrolling, saving, and imagining the big day.

Now’s the time to make sure your brochure is up to date, your best testimonials are easy to find, your content brings the experience to life, and your campaigns are reaching the right audiences.

We put together an engagement season marketing checklist to help you get everything in place before the rings start popping up across feeds everywhere.

Check it off here: https://hawthorncreative.pulse.ly/pt57klur8j

09/10/2026

You’ve stewarded a place, created a guest experience, and considered every detail. Now, let’s capture it all on social.

Great hospitality social media goes beyond a good-looking feed. It helps future guests picture themselves there, creating a community around your brand, and turning inspiration into action.

Our organic social media services bring strategy and storytelling together, from audience insights and content planning to copywriting, community management, reporting, and ongoing optimization. And because the social landscape never stays still, neither does our strategy. We keep a close eye on what people are watching, sharing, searching for, and responding to, then use those insights to keep your content working harder.

Ready to turn your social presence into a stronger part of your marketing strategy? Explore our social media services: https://hawthorncreative.pulse.ly/vosqpfwcns

As we head into Labor Day weekend and the unofficial start of fall, we’re taking one last scroll through our summer came...
09/04/2026

As we head into Labor Day weekend and the unofficial start of fall, we’re taking one last scroll through our summer camera rolls. ☀️

The Hawthorn team got outside, explored new places, spent plenty of time with family (four-legged members very much included), and, of course, created some great work for our clients along the way.

Travel trends are constantly evolving, but one shift is changing how people choose where to go in the first place.More t...
08/27/2026

Travel trends are constantly evolving, but one shift is changing how people choose where to go in the first place.

More travelers are building vacations around the things they already love, whether that's hiking, wellness, culinary experiences, music, literature, or countless other passions. The destination is becoming part of the experience rather than the starting point.

What does that mean for hotels and resorts? And how can hospitality brands position themselves to connect with these travelers?

Our latest carousel explores the growing passion-based travel trend, while our newest blog takes a deeper dive into what it means for hospitality marketing.

Read more: https://hawthorncreative.pulse.ly/nbskrv70sq

We're excited to share the launch of the new website for Stone Mill Inn, a beautiful wedding venue in Hallam, Pennsylvan...
08/20/2026

We're excited to share the launch of the new website for Stone Mill Inn, a beautiful wedding venue in Hallam, Pennsylvania, where elegance truly meets excellence.

Inspired by the property's historic mill, manicured gardens, and refined approach to hospitality, the new website reflects the same warmth, sophistication, and attention to detail couples experience from the moment they arrive. Every page was designed to showcase the beauty of the venue while making it easy for couples to picture their wedding day.

Congratulations to the Stone Mill Inn team on this exciting new chapter. Visit the new website: https://stonemillinn.pulse.ly/2mm0hqasb0

Should your next video be 30 seconds...or 30 minutes?With so much emphasis on short-form video, it's easy to assume ever...
08/13/2026

Should your next video be 30 seconds...or 30 minutes?

With so much emphasis on short-form video, it's easy to assume every piece of content should be optimized for Reels or TikTok. But that's only part of the story.

The best hospitality marketing strategies know when to capture attention quickly and when to slow down, tell a deeper story, and build trust.

In our latest blog, we're breaking down the role each video format plays throughout the customer journey and why using both can strengthen your content strategy.

Read more: https://hawthorncreative.pulse.ly/hf9rk5ii4l

Address

33 Jewell Court
Portsmouth, NH
03801

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm

Telephone

+16036100533

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