GNU Group

GNU Group Environmental Graphics
Wayfinding Strategy
Architectural Signage
Marketing Communications
Branding

The foundation of our practice is communications design – identification features that establish presence; sign systems that guide visitors; displays for merchandising products and services; identities to establish new brands; marketing programs that tell great stories and sell projects– these are just a few of our activities.

Sometimes it doesn’t take a lot to make a big difference in a space. ✨For this first phase of work with Utopai Studios i...
09/10/2026

Sometimes it doesn’t take a lot to make a big difference in a space. ✨

For this first phase of work with Utopai Studios in Mountain View, a few relatively simple materials do a lot of the heavy lifting. Brand-aligned dark accent paint gives the space a completely different presence, while translucent vinyl and flat-cut acrylic turn the wall into a subtle graphic showing UTOPAI’s growing footprint around the world.

And it looks like the map is already due for an update. The installation went in just last week, and UTOPAI has already let us know that they’ll need us to add a few more pieces. We’ll take that as a good sign! 🌎

Excited to see where this collaboration goes next.

An experientially healthy campus is an equitable campus. ✨ ADA compliance is the baseline, but true accessibility also i...
07/29/2026

An experientially healthy campus is an equitable campus. ✨

ADA compliance is the baseline, but true accessibility also includes intuitive accessible routes, clear messaging, and dignified solutions that work for all users. When accessibility is treated as an afterthought, it unintentionally tells some users that the campus wasn’t designed with them in mind.

07/15/2026

After more than 15 years operating from modular buildings, Ravenswood Family Health Center’s move into a new 70,000-square-foot facility marked an important new chapter for the organization and the community it serves. ✨

GNU Group developed a donor recognition program alongside the interior and exterior signage, thoughtfully integrating naming, acknowledgment, and wayfinding throughout the environment. Together, these elements help reinforce a sense of identity, belonging, and pride while contributing to a welcoming and accessible experience for patients, visitors, and staff.

07/02/2026

It took us a few years, but we finally got back out to document this one. ✨

Our work on the freeway pylon sign at 237@First in San Jose was completed in 2017, and it was great to see it still looking sharp and continuing to serve its purpose for the campus and its tenants.

A good reminder that effective signage is not just about the install day.

06/24/2026

We’re excited to share something new: an interactive map that helps tell the story of GNU Group’s work across the globe! ✨

Over the years, we’ve been fortunate to collaborate with incredible clients and partners across many places, industries, and project types. This map gives us a new way to see that story unfold.

Take it for a spin! Explore by location, filter by category, and see the breadth of places and projects that have helped shape our firm. 🌎

Link in bio! 🔗

Celebrating the women of GNU Group thisInternational Women’s Day! ✨From thoughtful design to strong project leadership, ...
03/09/2026

Celebrating the women of GNU Group this
International Women’s Day! ✨

From thoughtful design to strong project leadership, the women on our team help bring vision, creativity, and expertise to every project we touch.

⭐️ Beth Taylor
⭐️ Yena Liang
⭐️ Mariah Holland
⭐️ Margo Wagner
⭐️ Nicole Arteaga
⭐️ Michelle Montano

The vibrant orange feature wall we designed at Ava Community Energy’s Oakland office brings warmth, energy, and personal...
02/26/2026

The vibrant orange feature wall we designed at Ava Community Energy’s Oakland office brings warmth, energy, and personality to the entire lobby (and makes their logo absolutely pop!)

Proof that sometimes one bold color choice is all it takes to create a memorable first impression. 🧡

02/18/2026

We know Valentine’s Day landed on a long weekend this year…

But it’s going to take a LOT more than that to stop us from dropping our annual office Valentine’s slideshow. ❤️

Enjoy! ✨

❤️

02/03/2026

It’s time for another STAFF SPOTLIGHT! ✨

This time we caught up with Intermediate Designer Ethan Quezada to chat design process, Charles Entertainment Cheese beginnings, a pet situation best described as Brady Bunch–adjacent.. and did we mention the TWO weddings??

Join us for another conversation (near) the courtyard!

🍕 🐭 ⚙️ 💍

12/31/2025

Happy GNU Year, everyone! 🎉

Proud of what we accomplished in 2025 and grateful to everyone we worked with.

2026 is going to be fun. ✨

#2026

Address

3478 Buskirk Avenue, Suite 265
Pleasant Hill, CA
94523

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm

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