Avenue 25

12/24/2025

🎄Go, go, go. It’s okay to slow.

10/23/2025

When asked to pitch a concept for the Harkins Loyalty Cup, we went one step above. Not only did we design the entire campaign, we did two of them.

This second concept is called Stick Around.

It’s inspired by the trend of personalizing your tumbler with stickers, but this version takes a movie twist.

Each sticker is a mini quiz—with puns, quotes, and Easter eggs.

If you’ve seen enough movies, you’ll crack them all. Maybe.

If selected, we wanted to give away mustache stickers as a not-so-subtle tribute to Dan Harkins himself.

Sadly, we didn’t get the nod. Maybe next time.

10/23/2025

Check it out! 🐱🐹🐷🐰🐵🐔🐧🪱🐍🦎 Time to get those photo shoots going......

10/01/2025

The Harkins Loyalty Cup. If you know Harkins Theatres, you know the Loyalty Cup is a big deal. The design changes every year, and moviegoers eagerly await the new design.

We were thrilled when Harkins asked us to participate in this year’s design.

Our idea was simple: turn the cup into a game. Hidden in the artwork are movie characters, callbacks, and Easter eggs that spark conversations and make every visit more fun. Plus, it gives guests a reason to put their phones down while they wait for the movie to start. We even added a Dan Harkins cameo in there. See who else you can find.

This is branding that entertains while it sells. And it’s why we love what we do at Avenue 25. While it didn't get selected as the final choice, it was a serious contender. Thanks to Harkins for letting us bring this playful concept to life.

09/23/2025

Rob from Rob's Dogs Dog Training came to us for a better-looking website.

What he got was the one thing most business owners don’t realize they’re missing. Strategy.

If you’ve ever wondered why a competitor is charging more, closing faster, or attracting better clients, the answer usually isn’t a better product. It’s a better brand strategy.

That’s what Rob got.
We defined his offer.
Positioned it as premium.
Created the tagline: "There’s a Good Dog in Every Dog."
Added the Happily Trained™ guarantee.
Rewrote every word in his offering.
Shot a video that shows real results, like a Rottweiler walking calmly beside it's owner and and her baby stroller.
Then we built the site that brought it all together.

Now he’s booked, growing, and charging what his service is worth.

If you’re trying to grow but tired of doing the same things the same way, this is where change starts.
Ask us for a free Brand Inspection.
We’ll show you what’s helping and what’s holding you back.

09/05/2025

Branding a Legend

Goulding’s Lodge came to us with a milestone worth honoring: 100 years in the heart of Monument Valley. They needed branding that would rise to the occasion, and reflect a legacy built on red earth, sandstone giants, and stories known around the world.

This was bigger than an anniversary logo. It was a full visual identity anchored in brand strategy, copywriting, illustration, photography, and video—crafted with reverence for the Navajo families who’ve lived and worked here for generations, and shaped by the cinematic past that made these landscapes iconic.

Yes, the 1939 silver screen Stagecoach was set here. And John Wayne made sure the world remembered it.

The result: a bold brand campaign with a tagline that fits perfectly.

100 Years Standing with Legends.

We were honored to help shape it.
Here’s a look.

08/20/2025

Burns Dentistry was starting to look like just another dentist. Every business has what makes it unique, but our system makes those things impossible to miss—and that’s essential for helping a brand stand out. In Sun City, Arizona, we needed to appeal to an older crowd who have spent a lifetime putting others first.

Through a full brand strategy engagement, we gave Burns a clear direction for this ad. Cindy’s story is bold, funny, and unapologetic. Pearls meet leather, skull rings meet turkey legs, and biker bar chaos meets pure joy. It’s a parody that exaggerates a truth: with the right support, people can reclaim confidence, freedom, and a life lived loud.

This is what happens when strategy meets creativity. The brand knows who it is. The audience knows it too. And the results speak for themselves.

Bonus: if you know the card game Bunco, make sure to check the ad copy.
_ _ _ _ _ _ _ _ _

Headline / Hook:
No more hiding her smile. No more potluck jello salad. No more acting her “age.”

Client Intro:
Burns Dentistry gave Cindy the spark back. Expert care, sedation dentistry, and the Smile Matrix™ made it possible for her to stop holding back.

Context / Challenge:
Cindy used to shrink. Polite smiles. Quiet in photos. Hesitant in conversation. Life had rules she followed without question. Slow down, blend in, act proper.

Solution / Approach:
Then she went to Burns. Pain-free sedation, expert treatment, and a permanent, fearless smile changed everything.

The ad turns it up to eleven (bonus points if you get this reference!). Pearls meet leather. Skull ring meets turkey leg. Biker bar chaos meets pure, liberated joy. Maybe there is a test-your-strength punching bag in the corner. Maybe a jello shot replaces the potluck dessert. It is parody, but the freedom it represents is real.

Outcome / Result:
Cindy smiles without hesitation. She laughs louder, eats bigger, lives bolder, and leaves you wondering what she will try next. Sink Your Teeth into Life is not about teeth. It is about unapologetic freedom and a life that finally feels like hers.

Thanks to Jerry Burns and Carrie Rivera for their trust and enthusiastic participation in the branding process. And for being open to fun, bold ads like this.

04/11/2025

We came. We competed. We crushed… sort of.

Team Avenue 25 hit up for a little friendly chaos. The points were made up, the rules were bendy, and somehow—we all won.

Shoutout to our hilarious hosts for keeping the energy high and the scorekeeping… creative. Exactly the kind of reset we needed.

02/28/2025

Got a dog? You’ll want to see this. New client work! A fun dog toy store custom Shopify site: DogBallsUSA.com.

02/08/2025

Big shoutout to our friend Shawn Bradford from Breathe and Work for helping our team stay healthy—mind and body. We’ve enjoyed her wellness sessions, both in person and remote, for years, and she never fails to bring practical tools to reduce stress and improve our work lives. We are grateful for her wisdom, energy, and the lasting impact she has on our team’s well-being.

If you’re looking for a way to bring balance and focus to your workplace, check out Breathe & Work. Highly recommended!

Learn how to instantly get relaxed with expert Shawn Bradford on the 5th episode of Tales with Taylor. For show notes and additional guest information visit:...

01/28/2025

It’s ’25! And with a name like Avenue 25, we had to make something of it. Look carefully.

Each image tips its hat to the industries we’ve helped elevate—and the creativity, resilience, and bold ideas we bring to the table every day.
Here’s to trying new things, taking big swings, and making 2025 unforgettable.

#2025 #25