10/16/2019
The reality is that the wrong CRM will actually make the job harder. It's a difficult shift for Manufacturers Reps who fall into the small to micro-size business category. Often with no IT or budget to deal with the highly complex details of their market.
Implementation of CRM software improves efficiency, customer relationships, and profit margins. It’s so effective that every dollar spent on CRM yields up to $8.71 in revenue.