GCommerce

11/06/2026

RevPAR became hospitality’s universal language for revenue performance.

Marketing investment efficiency doesn’t have one. Until now. 👇

Our Marketing Efficiency Index is designed to be that standard: a single, normalized score that shows how efficiently your full marketing investment is structured, compared to your peer cohort.

One score. Total marketing clarity. ⭐️

See how your hotel’s marketing efficiency stacks up against peers.

https://hubs.la/Q04DtQND0

11/05/2026

As Cyber Season is quickly approaching- we are dropping our top takeaways from our 2025 Cyber Campaigns.

We analyzed our hotel clients’ 2025 cyber season campaigns to see who booked and why. 👀

Insight #1: 70% of cyber revenue came from women. Here’s who to target this year. 👇

11/04/2026

No tricks, just treats: October’s hotel marketing recap on early discounting, Google Business Home, Conversion Lift, Meta’s scraping terms and cookie consent. 👀

Check out these insights in our latest newsletter. 🔗

No tricks, just treats: October’s hotel marketing recap on early discounting, Google Business Home, Conversion Lift, Meta’s scraping terms and cookie consent.

11/03/2026

Your property's cookie banner may be easy to overlook, but its settings deserve a closer look.

Website accessibility has long been a compliance concern for hotels. Cookie consent adds another layer: whether you have a consent management platform, and how it’s configured, could have costly implications for your property. 🏨

Our latest blog breaks down what these platforms do, what they control, and why your settings matter, so you can approach the decision with clarity.

Read the blog to understand your options and make an informed choice for your property. 🔗

Does your hotel’s website have a CMP? Find out why you need one and how to approach usage to maintain effective marketing and avoid unnecessary negative impact on performance.

10/30/2026

Please join us in congratulating Jaylene on her promotion to Marketing Supervisor. 🎉

Jaylene had helped launch and manage some of our most complex clients, bringing advanced, creative strategies that drive year-over-year success.

Anyone who’s worked with Jaylene knows she’s organized, sharp, detail-oriented, and genuinely thoughtful in how she approaches both client work and her relationships with the team. She’s a true advocate for her teammates and a positive force in our culture every single day.

This is so well deserved. Congratulations, Jaylene! We can’t wait to see what’s next. 😍

10/29/2026

This or that 🧐

- Ocean view or mountain view?
- Room service or restaurant brunch?
- Pool lounger or spa day?
- Early check-in or late checkout?
- Bathrobe or pajamas?
- Adventure trip or do-nothing trip?

10/29/2026

More budget ≠ more bookings. 👀

Before you scale your hotel’s paid media, check that the trend holds, the sales follow the spend, and your CTR, CPC and frequency are healthy.

Check out this video for all the insights. 🎯

10/27/2026

We are headed to WTM London! 🎡

World Travel Market London is the premier global marketplace for travel professionals to discover, source, and purchase new ways to see the world. Drop a comment if you are attending, we would love to connect! 👋

10/26/2026

What is your "haunted house"? Let us know in the comments.

10/23/2026

[Client Spotlight] Winter means skiing minutes from the lobby. Spring brings lupine along the trails. Summer is private beaches, complimentary pedal bikes, and Aventon e-bikes for anyone who wants to leave the car parked. Autumn turns the aspens.

The Incline Lodge is Incline Village's first luxury boutique hotel, built for a lake that is worth visiting all four times of year, with a cozy lobby and downstairs lounge to come back to at the end of the day. GCommerce Solutions is proud to manage the hotel's digital marketing and paid search campaigns.