Blue Blaze Associates

09/09/2026

Is putting AI in your company name a good brand strategy?

As artificial intelligence reshapes how businesses operate, many companies are incorporating AI into their brand identities. Others are questioning whether an AI-aligned brand can stand the test of time. Holly Quinn, Technical.ly’s reporter-at-large and Delaware reporter, explores the question with insights from Blue Blaze Associates cofounder, CEO, and branding expert Sandy Taccone.

As AI reshapes how businesses operate, many companies are struggling with building brands in the age of AI.

08/24/2026

The way we search online is changing—and SEO is changing with it. Our latest blog explores how AI-powered search is reshaping website visibility and what businesses should know to stay ahead.

Learn how SEO is evolving in today’s AI-powered search environment As the internet search experience evolves from a traditional list […]

07/23/2026

Is your website ready for AI search?

In our latest blog, Tara Burke Hurlebaus, Account Director at Blue Blaze Associates, explains why the traditional "build it and leave it" website strategy is no longer enough. Discover five practical tips to help your website stay visible, relevant, and competitive as AI transforms how people search for information.

Five Tips to Improve Your Website Content for AI Search and Visibility There was a time when businesses could make […]

05/30/2026

𝙊𝙣𝙘𝙚 𝙞𝙣 𝙖 𝙗𝙡𝙪𝙚 𝙢𝙤𝙤𝙣! 𝙏𝙝𝙞𝙨 𝙬𝙚𝙚𝙠𝙚𝙣𝙙 𝙞𝙨 𝙩𝙝𝙚 𝙛𝙞𝙧𝙨𝙩 𝙗𝙡𝙪𝙚 𝙢𝙤𝙤𝙣 𝙨𝙞𝙣𝙘𝙚 2024.

What’s a blue moon? It’s a second full moon in a single month, and it only occurs every few years. Blue Blaze hopes you’ll take a few moments to enjoy this natural wonder in the night sky.

05/20/2026

We are proud to celebrate Andrew Sharp on his recognition for outstanding writing achievements at the Delaware Press Association’s annual awards banquet! We’re fortunate to have Andrew on the Blue Blaze Associates team, and his work continues to make a meaningful impact.

This well-deserved honor reflects the creativity and talent he brings to every story he writes. Please join us in congratulating Andrew on this well-earned and noteworthy accomplishment! 👏

I was grateful to have several articles recognized at the Delaware Press Association's annual awards banquet! (Flower added after the banquet courtesy of my daughter lol) Thanks to Delaware Today Magazine, Barn Raising Media Inc., Sierra Magazine, and Fur-Fish-Game for giving me the chance to write....

04/16/2026

𝟮𝟴,𝟬𝟬𝟬+ reasons to celebrate!💧
The Great Schools, Clean Streams contest showed how powerful our school communities can be when we come together for a common cause—protecting New Castle County’s waterways. Students, educators, and our communities brought enthusiasm, creativity, and a shared commitment to clean water.

𝗛𝗲𝗿𝗲'𝘀 𝘁𝗵𝗲 𝗶𝗺𝗽𝗮𝗰𝘁:
9,003 online pledges
19,300 extra credit pledges

Every pledge represents a step toward a healthier environment, and 30 New Castle County schools earned cash prizes! Way to go to all who participated—you made a difference! Blue Blaze Associates is proud to partner with New Castle County Department of Public Works on this important public education campaign!

Learn more: https://cleanstreamchampion.org/
New Castle County Government