Business101.NYC is a social entrepreneurship project created to help educate, empower and energize the entrepreneurial and small business community throughout Brooklyn. Our primary goal is to leverage our expertise and share our knowledge about social media and the use of online digital tools as a means to stimulate economic development throughout the borough and give back to the broader New York
community. The project's co-founders, James S. York and Anthony J. Finkel are both Brooklyn natives and care very much for their community and the small businesses that fuel it. Through our workshops, small business owners and entrepreneurs will be empowered with the know-how they need to be able to:
- compete in the digital arena by accessing new platforms to reach new customers and grow their businesses,
- learn ways to automate their social media activities so that they can continue to engage with and grow their audience while still being able to focus on running their business,
- and learn about free resources available to them that are normally only known and accessible to digital marketing professionals. Put another way, our mission is to help foster, develop and support the next generation of great social media marketers and small business owners. Social Media: 101 - Social Media Essentials for Savvy Entrepreneurs workshop series is proudly presented by Business101.NYC and is geared towards educating and empowering small business owners and entrepreneurs throughout Brooklyn. Our 90 minute workshops are comprised of a 60 minute presentation, 30 minute Q&A discussion, handouts and a social media contest/giveaway. At our 'Social Media: 101' Workshop attendees will learn:
- How to select which online platforms to focus on to reach and grow their audience
- How to utilize Facebook ads to present their product in front of thousands of potential new clients
- How to build their brand using social media
- How to never run out of content ideas
Previous Sponsors: New York State Senator Jesse Hamilton, The Campus - Career Development & Entrepreneurship Track, Brooklyn Public Library, CAMBA, Domestic Personal Helpers, Oscar Diggs Digital and GroomedSuccess. We are currently in preparation to hold our workshops throughout multiple commercial districts in Brooklyn for the benefit of their businesses and constituents. Presenter Bios:
Anthony J Finkel: http://anthonyjfinkel.com/about-me/
James S. York: http://jsyork.xyz/