05/14/2016
Here's a Pro-Tp for deciding on topics you wish to post about. Whether they be on your blog, or Facebook, or Reddit.
The VERY BEST things to post about are things that interest YOU, and even better: About You.
Why?
'cuz, by default, it's unique and interesting. Post from the heart about what YOU believe, or about what interests YOU is interesting and useful to people.
Interesting and Useful should be your goal.
The truth is, people want REAL. And your life lessons and experiences are real, and useful - the very essence of online posting.
Now, some pro-tips.
First, while it's good to listen to consultants for the basics, do NOT just do what they say! Why? Because everyone ELSE is doing what they say. They'll tell you the optimal time to post is 8am, 12:30 pm, and 6pm, for example, because this is when people read the internets more. Makes sense, right?
Well, if you do THAT, you will be posted right alongside the millions of others that know that that's the "optimal" time. And it gets over-crowded.
Second, they'll tell you post on popular topics. Guess what? They're "popular" for a reason. You'll be passed right along as "oh, another 'astrology day' post - NEXT.
Instead, post your feelings and thoughts on something that isn't THE most popular topic. While the best is to post about yourself, if you want to go with world events, pick something of interest to you. Chances are, fewer will be posting on it, and you'll write better about it because you're engaged in it.
Third, don't go for the numbers - ignore the numbers - Don't live and die by your KLOUT score. Use KLOUT as a tool that gives you feedback on how your postings are being received. THAT is the reason I'm on it. I could give two flips about my "Klout Skore" I DO care about data that reflects my post reach. If it goes nowhere, it didn't interest people or add value. Ifi it "gets legs" it means I hit a nerve with my followers, and they probably want to know more.
Fourth, don't latch on to the "viral" stuff. Actually, avoid it. You'll get lost in the noise. Now, it's ok to use it as a kick-off to discuss something else. But don't just post "hey, look at this!"
Fifth, and probably first, Think about what you're about to talk about: Does it add value? Is it worth someone's time reading? Would YOU enjoy it?
Sixth, it's OK if people disagree with you - in fact, that's Awesome! It means productive discussion is occurring, which is your goal. But also, your engagement is increasing. For every person that posts or comments about what you say, 50 are reading it and liking it. For every Share of your post, 75 like it too, and it's going to reach everyone THAT person knows. It also means you said something that resonates with someone SO much, they wanted the world to know.
So, stay away from the latest buzzwords. Stay away from orders from the consultants. They ARE smart, but listen to them for the basics, for the philosophies.
If you are depending on them for topics, it indicates you don't have enough interesting things to talk about on your own - and you may be in the wrong business.
Post from your core - that's real - that's what people what - that's what people value - that's what helps people.
Post from your heart
And, for GOD's Sake, Watch your Grammar! Don't be shy about editing a post for corrections. (we often type faster than our fingers can go)