Catch-22 Creative

10/20/2026

Some people work 9 to 5. LEDefense works 24/7.
Introducing LEDefense from InSinkErator®, the industry’s first and only garbage disposals with 24/7 odor-fighting LED technology.

See how our team helped launch the product in showrooms and to pros by building awareness, excitement and sales of this new innovation: https://bit.ly/4jspvJP

10/15/2026

This week, the C-22 team enjoyed the beautiful weather by getting outside for some fall activities at The Elegant Farmer. Besides horsin’ around, we picked up a spread of fall treats and enjoyed a tasty lunch al fresco. ‘Twas a fun day of team bonding away from our screens.

10/12/2026

Does Q4 have your hands full? C-22 can help free up your plate so you can prioritize what's most important.

09/25/2026

At C-22, we’re more than a service provider, we’re a partner. We know that success is mutual and trust is earned, not given. On some projects, we may be filling in the gaps; on others, we’re leading the entire campaign. Whatever role we play—big or small—we bring the same curiosity, creativity and grit to turn ideas into impact.

Hear from Agency President Nikki Wagner on her experience building strong client relationships over the past 21 years.

09/16/2026

Sometimes, lots of little, seemingly insignificant things can add up to one big problem. For our fall clean-up, we wanted to highlight how microplastics can add up quickly in our riverfront.

Our team spent the afternoon cleaning up a small portion of the Kinnikinnic River. When the waves crash over the riverwalk, this is where trash from Lake Michigan collects. Trash that would otherwise pollute our waterways and potentially be consumed by wildlife. According to the Alliance for the Great Lakes, more than 22 million pounds of plastic pollution ends up in the Great Lakes each year. Each piece removed, no matter how small, makes a difference in our ecosystem.

We’re proud to keep our section of the Kinnickinnic River clean today, tomorrow and for the last 4 years as part of Milwaukee Riverkeeper's Adopt-a-River program.

09/14/2026

There’s a new name in the paper towel aisles at Target—Bravo Towels from Sellars. As the national rollout at Target stores kicked off, our team built a strategic integrated campaign to increase awareness, grow interest and encourage purchases in-store and online.

Soak up the details on our recent work for Bravo: https://bit.ly/4hdJKZ4

08/26/2026

We’re thrilled to announce Emily Coplai’s promotion to Vice President – Creative. Throughout her 14 years at C-22, Emily has played a key role in shaping the agency’s work, strengthening relationships and helping bring strategic ideas to life. From directing on-set to brainstorming on-site, Emily’s creativity knows no bounds.

In this new role, Emily will build on the leadership, relationships and expertise she’s brought to C-22 throughout her career to shape creative and business strategies that move our clients and company forward. Hear what Emily has to say about this exciting new role:

"I often joke that in business, something is always changing. And especially now, industries are evolving quickly. I'm excited to take on this new role and play a bigger part in how C-22 evolves with it. I’m looking forward to helping shape the strategies, creative and the services we deliver to our clients and finding new ways to help them succeed.”

08/13/2026

Some projects take more time, more collaboration and more persistence to get across the finish line. That’s when great partnerships matter most.

We’re grateful for clients who trust us with the challenging projects—and even more grateful when they take the time to share their experience. Hear what one of C-22’s long-term clients had to say following the development of a new interactive online training course.

08/10/2026

The strongest outcomes for sales and marketing begin with early internal alignment. When R&D, engineering, marketing and sales come together from the start, teams can move forward with a shared goal throughout the whole product lifecycle.

Creative Director and Agency Partner Emily Coplai shares her perspective on the importance of aligning teams and how this can help brands garner more leads and ultimately more sales.

Marketing creates the momentum. Sales converts it into outcomes. See how the two can work together to create synergy.

08/05/2026

✅ Headphones in
✅ Sound on
✅ Creativity activated
Every idea starts somewhere. For us, inspiration sometimes begins with what’s on our playlist. See what albums, podcasts and audiobooks are powering big ideas and keeping us inspired while we work.