Metalcraft Inc.

Metalcraft Inc. Metalcraft is a manufacturer of custom fixed asset tags and labels: Metal Bar Code, Foil Bar Code La

Metalcraft has provided property identification solutions since 1950. What began as a solution for the Bostitch Stapler Company's identification needs has evolved into Metalcraft as we know it today. The solution for Bostitch was to have Metalcraft provide nameplates with printed copy of Bostitch customer names that were attached with solvent-activated adhesive to their staplers. Since that first

Bostitch stapler solution in 1950, Metalcraft has provided thousands of businesses and industries throughout North America and around the world with a wide range of choices in durable nameplates and labels to meet the needs of the ever-evolving industry of tracking and controlling. These customized products may include consecutive numbers using barcode and/or RFID technologies. Made from the toughest materials including polyester, anodized aluminum, stainless steel, polycarbonate, ceramic and more, Metalcraft nameplates and labels are built to withstand environments ranging from mild to extreme and resist abrasion, caustics/acids, solvents, salt air, high temperatures, and UV rays.

We're kicking off our Gardening Club as a part of our effort to grow our wellness initiatives here at Metalcraft! 🪴From ...
06/12/2026

We're kicking off our Gardening Club as a part of our effort to grow our wellness initiatives here at Metalcraft! 🪴

From planting seeds to pulling weeds, their hard work is an example of that we really dig.

We would like to thank everyone who donated blood yesterday as a part of the Blood Drive that our Wellness Team hosted w...
06/11/2026

We would like to thank everyone who donated blood yesterday as a part of the Blood Drive that our Wellness Team hosted with LifeServe Blood Center! 🩸

This is an important cause that supports patients and families in need.

06/11/2026

What's next in the Metalcraft story?

Episode 2 of Built to Last explores the pivotal years that helped shape the company's future — from leadership transitions and barcode technology to ownership changes, strategic planning, and the early development of RFID.

There are stories of risk, innovation, and decisions that could have changed the course of the company.

Watch the trailer below. Episode 2 launches next week.

06/11/2026

Did you know a wrist calendar once became one of Metalcraft’s biggest products?

In this clip from Episode 1 of Built to Last, former CEO Wally Smeby shares the story behind the “wrist calendar boom” and how the product helped drive major growth for the company during Metalcraft’s early years.

It’s a fun and fascinating look back at one of the more unique moments in company history.

Watch the clip below.

Watch the full episode on YouTube (https://youtu.be/wzOk8rv8SRo?si=IpmRhFuyP0L-BpHH)

-OR-

Listen on Spotify (https://open.spotify.com/show/033nxJ1tnkjmhjmKnZReLB?si=1dd9877e1ccb438d) and Apple Podcasts(https://podcasts.apple.com/us/podcast/built-to-last-the-metalcraft-legacy-series/id1896817284)

06/08/2026

“People make a company.”

One of our favorite moments from Episode 1 of Built to Last comes from former CEO Steve Doerfler reflecting on the people, teamwork, and relationships that helped shape Metalcraft over the years.

Simple words — but a big part of what has made Metalcraft what it is today.

Watch the full episode on YouTube (https://youtu.be/wzOk8rv8SRo?si=IpmRhFuyP0L-BpHH)

-OR-

Listen on Spotify (https://open.spotify.com/show/033nxJ1tnkjmhjmKnZReLB?si=1dd9877e1ccb438d) and Apple Podcasts(https://podcasts.apple.com/us/podcast/built-to-last-the-metalcraft-legacy-series/id1896817284)

06/05/2026

One of the more memorable stories from Episode 1 of Built to Last comes when former CEO Wally Smeby talks about having an office directly above the boiler in Metalcraft’s old building.

Needless to say… it got pretty warm in there.

Watch the clip below for a funny look back at Metalcraft’s early years.

Watch the full episode on YouTube (https://youtu.be/wzOk8rv8SRo?si=IpmRhFuyP0L-BpHH)

-OR-

Listen on Spotify (https://open.spotify.com/show/033nxJ1tnkjmhjmKnZReLB?si=1dd9877e1ccb438d) and Apple Podcasts(https://podcasts.apple.com/us/podcast/built-to-last-the-metalcraft-legacy-series/id1896817284)

Our Wellness Team just got back from the food bank!We would like to thank all of our Metalcrafters for donating 49 lbs. ...
06/04/2026

Our Wellness Team just got back from the food bank!

We would like to thank all of our Metalcrafters for donating 49 lbs. of food to support our local community. Nicely done!

We’re excited to officially launch Episode 1 of Built to Last — The Metalcraft Legacy Series.In this first episode, form...
06/02/2026

We’re excited to officially launch Episode 1 of Built to Last — The Metalcraft Legacy Series.

In this first episode, former CEO Wally Smeby reflects on joining Metalcraft in 1959 and helping shape the company over more than 60 years.

The conversation covers:
• Metalcraft’s early growth
• Leadership and ownership culture
• Manufacturing innovation
• Product evolution
• The people who helped build the company over the decades

When Wally joined Metalcraft, the company had just:
• 20 employees
• $300,000 in annual sales

From those early beginnings to decades of growth and innovation, this episode captures an incredible piece of Metalcraft history — told by someone who lived it firsthand.

Watch the full episode on YouTube:

https://lnkd.in/erQxhG7k

Listen on Spotify and Apple Podcasts:

Spotify - https://open.spotify.com/show/033nxJ1tnkjmhjmKnZReLB

Apple Podcasts - https://podcasts.apple.com/us/podcast/built-to-last-the-metalcraft-legacy-series/id1896817284

Episode 1 of Built to Last features former CEO Wally Smeby reflecting on the early years of Metalcraft and his remarkable career with the company spanning mo...

Tomorrow we launch Episode 1 of Built to Last — The Metalcraft Legacy Series.In this first episode, former CEO Wally Sme...
06/01/2026

Tomorrow we launch Episode 1 of Built to Last — The Metalcraft Legacy Series.

In this first episode, former CEO Wally Smeby reflects on joining Metalcraft in 1959 and helping shape the company over more than six decades.

From 20 employees and $300,000 in sales to decades of growth and innovation, this conversation captures a remarkable piece of Metalcraft history.

Watch for Episode 1 tomorrow.

Address

3360 9th Street SW
Mason City, IA
50401

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

(800) 437-5283

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