11/12/2025
We’re excited to finally share the rebrand for — an industry leader in mental health and TMS therapy based in Sunnyvale, California.
We collaborate with many healthcare brands, but this one was especially meaningful. Over six months, we worked closely with Acacia’s team to design and roll out a new identity that reflects both their scientific expertise and their compassionate mission.
Wordmark inspiration: The acacia tree — the clinic’s namesake and enduring symbol — was a must. Known for surviving harsh conditions and blooming bright yellow when it thrives, it perfectly mirrors Acacia’s mission to help patients do the same.
Our goal was to refresh the mark with a modern, scientific edge — one that captures their innovation, resilience, and leadership in mental health care.
