Brandon D Hunt Design

06/05/2026

Most people think a rebrand starts with a logo.

In reality, there's a lot of heavy lifting that needs to be done before the design process can even start.

What tends to come up first is everything underneath it—unclear messaging, a website that doesn’t guide people anywhere, or a brand that no longer reflects where the business actually is.

That’s usually what’s driving the need for change.

Design just makes those gaps more visible.

If you’re thinking about a rebrand, it’s worth asking: what’s actually not working right now?

If you want to see how that translates visually, you can take a look here:

Show me: All Projects Branding Campaigns Digital Illustration Print

06/05/2026

Curious how your website is actually coming across to new visitors? Sometimes a second perspective helps.

There’s a difference between a website that looks impressive and a website that actually works.

Some of the most visually polished sites still struggle because they:

• overwhelm people with information
• lack clear direction
• prioritize aesthetics over usability

And no amount of “modern design” fixes confusion.

The strongest websites are usually the clearest ones.

I wrote about some of the biggest mistakes businesses make with their websites—and what actually helps improve engagement and conversion: https://brandondhunt.com/blog-post/what-most-businesses-get-wrong-about-their-website/

06/05/2026

😅 Every designer has had this moment:

You spend hours refining a layout, adjusting spacing by 2 pixels, testing typography, balancing hierarchy…

…and the feedback is: “Can we make the logo bigger?”

And honestly? It’s usually coming from a good place.

Clients are thinking about visibility, recognition, and making sure their brand stands out—which is exactly what they should care about.

The interesting part of the process is finding the balance between what looks visually strong and what communicates clearly.

That’s usually where the best creative work happens: collaboration, perspective, and a lot of small decisions most people never notice.

Do you agree?

06/04/2026

Excited to share a fun new project! 🌿 Doug Davis Design is a landscape design business with a truly unique specialty — every schematic Doug produces is drawn completely by hand. The brand identity needed to reflect that personal, artisan quality, and I think we nailed it.

The logo pairs his name in a flowing script font — giving it the feel of a personal signature — with a small illustration of a bush tucked right between "Doug" and "Davis," rendered in the exact style of a landscape schematic. It's a logo that doesn't just represent what he does — it actually looks like what he does.

Beyond the logo, the full project included business cards, a clean and personal website, and a launch announcement email to introduce the new brand to his network. It was a genuinely fun challenge to create something that felt this authentic to one person's craft. Full writeup at the link below!

https://brandondhunt.com/a-personal-brand-for-a-personal-craft-doug-davis-design/

06/02/2026

Big news — a project I’ve been illustrating for quite a while is finally launching on Kickstarter today!

I was one of the two illustrators behind FloraVista, a beautifully designed game full of personality, detail, and a world that was incredibly fun to help bring to life.

As a designer, getting the chance to work on something this immersive is always exciting — especially when it blends storytelling, strategy, and visual world-building in such a creative way.

If you love indie games, illustration, or just supporting creative projects built by passionate people, I’d love for you to check it out and follow the launch.

The Kickstarter goes live today: https://www.kickstarter.com/projects/faroutfox/floravista

Curate your own botanical garden with 120 beautifully illustrated plants from around the world in this cozy card game.

06/01/2026

Most brands aren’t broken, they’re just unclear!

It shows up in small ways — headlines that don’t quite say anything, pages that feel busy but don’t guide you, messaging that sounds like it could belong to anyone.

And eventually it starts to look like a design issue, when it’s really a clarity issue.

🧠 Quick test: can someone land on your website and understand what you do in 5 seconds?

If not, that’s probably where the work starts.

Drop your site below or send it over — I’m always curious to see what people are building.

05/29/2026

A better-looking website doesn’t always mean better results.
But a clearer one almost always does.

Studies have shown that improving user experience can increase conversion rates by up to 200%, and strong UX design can push that even further—up to 400%.

That’s not coming from adding more animations or redesigning everything for the sake of it.

It usually comes from:
➡️ Clear messaging
➡️ Better structure
➡️ Fewer decisions for the user to make

Most websites don’t struggle because they look bad.
They struggle because they make people work too hard.

And the second something feels like work… people leave.
If your site feels like it should be doing more but isn’t, it’s probably not about doing more—it’s about simplifying what’s already there.

Take a look at your site like a first-time visitor.

If anything feels unclear, that’s probably where the opportunity is.
And if you want a second perspective, I’m always happy to take a look. Let’s chat!

Have an idea you need to get online? Does your website need a facelift? Whether you’re starting a new company, launching a new product or just getting around to upgrading the website you’ve had for 5+ years, it’s time to get started! It can all begin with a simple conversation today. GET A FRE...

05/28/2026

Really proud to share this one. 🧭 Families First — a Georgia nonprofit dedicated to strengthening family resiliency — recently launched a major gifts campaign called Navigating the Future, and I had the honor of creating the campaign logo and donor brochure to support it.

The logo centers on a compass, a natural fit for a campaign about charting a bold course forward, and the brochure makes the case for major investment by walking donors through Families First's three core impact areas: the Vance Center for Behavioral Health, Navigator Services, and Parenting & Adoption Support Services.

This is the kind of design work that really matters — materials placed directly in the hands of donors who have the capacity to make a transformational difference for Georgia families. It was a privilege to help give this campaign a visual identity worthy of the mission behind it. Full writeup at the link below!

https://brandondhunt.com/navigating-the-future-major-gifts-campaign-for-families-first/

05/26/2026

“Simple” is one of the most common requests in design.
It’s also one of the most misunderstood.

Simple doesn’t mean quick. It doesn’t mean minimal effort. And it definitely doesn’t mean “just remove a few things and call it a day.”

If anything, it’s the opposite.

It usually takes more exploration, more edits, and more decisions to get to something that feels effortless.

😅 Most “simple” brands have gone through about 20 versions before getting there.

If you’ve been through that process, you already know.
What part of it slowed you down the most?